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Below is an in-depth analysis and side-by-side comparison of Mark's Pizzeria vs B2Cafe including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $125,000 - $150,000 | $500,000 - And Up |
Franchise Fee | $15,000 | $35,000 |
Royalty Fee | 3% | 6% |
Advertising Fee | - | 2% |
Year Founded | 1982 | 1991 |
Year Franchised | 1995 | 2004 |
Term Of Agreement | 15 years | - |
Term Of Agreement | 15 years | - |
Renewal Fee | 1/3 current franchise fee | - |
Business Experience Requirements |
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Experience | - | Business experience is ideal. It is also preferable that you have at least 5+ years in the Franchise/Restaurant arena. Also, quota driven executive sales professionals with a great entrepreneurial spirit can be very successful. |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/Yes | -/- |
Start-up Costs | No/Yes | -/- |
Equipment | No/Yes | -/- |
Inventory | No/Yes | -/- |
Receivables | No/No | -/- |
Payroll | No/No | -/- |
Training & Support |
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Training | As needed | - |
Support | Meetings, Grand opening, Internet, Security/safety procedures, Field operations/evaluations | Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives |
Marketing | Co-op advertising, Ad slicks, Regional advertising | - |
Operations |
Number of employees needed to run franchised unit: 12 Absentee ownership of franchise is allowed. (90% of current franchisees are owner/operators) | - |
Expansion Plans |
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US Expansion | Yes | Yes |
Canada Expansion | No | - |
International Expansion | Yes | - |
The concept and business of Mark's Pizzeria began in 1982 as one of both necessity and inspiration to the founder, Mr. Mark Crane. With 29 restaurants across the Greater Rochester area, we serve up the tastiest pizza, calzones, subs, and wings outside of Italy! We'd like to thank our Rochester customers for voting us as the #1 Best Pizza in Rochester SIX times! For over 35 years, we've been providing delicious, quality food and service with a smile.
Mark's Pizzeria began humbly in 1982 as a small pizza restaurant in Palmyra founded by Mark Crane. Even back then, our goals were to always put customers first and to make sure they left with a smile on their face. As we expanded to Fairport, Victor, Penfield, and other cities across Rochester, quality and service remained ingrained in our culture. We still use fresh dough that's made in-store every day, and natural ingredients you can actually taste. Whether you're ordering a hot sandwich, a loaded bomber sub, or a sheet pizza, you know that you're getting quality ingredients.
At Mark's Pizzeria, we serve great food and treat our customers like family. We're proud to know our regulars, and some of our patrons have been coming to us for decades. Kids always get a free slushy, and everybody gets a taste of our classic Grandma's fried dough with cinnamon sugar; it's our way of saying thank you to the community. Whether you're a first-time visitor or a repeat customer, we'll always provide friendly service with a smile. Stop by today to see the Mark's Pizzeria way of doing things!
On top of that, we're also excited to offer you valuable coupons, redeemable in all locations across the Greater Rochester area. With virtually any order, you instantly qualify for one of our coupons, which you can use when ordering online or when you come to one of our restaurants. Just print out the applicable coupon, or enter the coupon code at checkout! After all, what's better than good food and good company? We can't think of much else, so why not have some of our amazing pizza with your loved ones?
B2 Cafe specializes in serving freshly made-to-order food, prepared with the highest quality ingredients and served with a friendly smile each and every time.B2 Cafe began in 1991 in Tallahassee, Florida as Bagel Bagel Cafe, 'A Place So Nice We Named It Twice.' John Stout, founder of the original concept, created the idea based on skills he accumulated while working and managing a diverse number of restaurants across the U.S. As the chain expanded, so did the menu, adding signature sandwiches such as the 'Wine & Cheese,' the 'RBCC' and the 'Florida Club.' And the rest, as they say, is history. With the purchase of the restaurants by the Winsteads, the original Cafe has evolved to become B2 Cafe, with an eclectic collection of customer favorites. From bagel melts and breakfast wraps, to salads, soups and specialty dishes, B2 Cafe continues to offer quality products, excellent service and incredible value. Today, our attention to detail and innovative offerings have provided our franchisees with exceptional financial opportunity in the growing fast-casual dining category, and our employees with a solid career path to their own success. But the real winners are our guests, enjoying consistently good products, exceptional service and an affordable selection of cafe fare. Financial Requirements: *Minimum Net Worth - $500,000 *Minimum Liquid Resources - $250,000 *Prior Restaurant Experience is a plus Building Types and Requirements: *Regional shopping centers *Storefront and signage should have good visibility from main streets and intersections *1,600-3,000 sq. ft. *Sufficient parking for all tenants of shopping center *End cap of shopping center preferable *Additional seating outdoors a plus *New shopping centers (less than 10 years old) Demographic Recommendations: *Population of 45,000 people within a 3-mile radius *Median age - 45 years old and below *Concentration of office and/or retail *Close proximity to colleges and universities is a plus *Traffic counts in excess of 45,000 cars per day