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Updated RecentlyMark's Pizzeria vs LaRosa's Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of Mark's Pizzeria vs LaRosa's including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $125,000 - $150,000 | $729,200 - $1,927,000 |
| Franchise Fee | $15,000 | $35,000 |
| Royalty Fee | 3% | 4% |
| Advertising Fee | - | 4% |
| Year Founded | 1982 | 1954 |
| Year Franchised | 1995 | 1967 |
| Term Of Agreement | 15 years | 10 years |
| Term Of Agreement | 15 years | 10 years |
| Renewal Fee | 1/3 current franchise fee | - |
Business Experience Requirements |
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| Experience | - | We're looking for multi-unit foodservice and retail operators, as well as other investors who have a history of business success. While restaurant experience is preferred, franchise candidates with other professional backgrounds are encouraged to apply, but will be required to employ experienced and qualified restaurant operators as a General Manager in each LaRosa's Pizzeria. |
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | No/Yes | -/- |
| Start-up Costs | No/Yes | -/- |
| Equipment | No/Yes | -/- |
| Inventory | No/Yes | -/- |
| Receivables | No/No | -/- |
| Payroll | No/No | -/- |
Training & Support |
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| Training | As needed | On-The-Job Training: 280-320 hours Classroom Training: 40-80 hours |
| Support | Meetings, Grand opening, Internet, Security/safety procedures, Field operations/evaluations | Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform |
| Marketing | Co-op advertising, Ad slicks, Regional advertising | Ad Templates Regional Advertising Social media SEO Website development Email marketing Loyalty program/app |
| Operations |
Number of employees needed to run franchised unit: 12 Absentee ownership of franchise is allowed. (90% of current franchisees are owner/operators) | If you have restaurant management experience, you may wish to work day to day in the operation of your LaRosa's pizzeria. If you don't have restaurant management experience or choose not to work day to day in the operation of your LaRosa's pizzeria, an experienced restaurant General Manager must be hired to run day to day operations. |
Expansion Plans |
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| US Expansion | Yes | - |
| Canada Expansion | No | - |
| International Expansion | Yes | - |
Company Overviews
About Mark's Pizzeria
The concept and business of Mark's Pizzeria began in 1982 as one of both necessity and inspiration to the founder, Mr. Mark Crane. With 29 restaurants across the Greater Rochester area, we serve up the tastiest pizza, calzones, subs, and wings outside of Italy! We'd like to thank our Rochester customers for voting us as the #1 Best Pizza in Rochester SIX times! For over 35 years, we've been providing delicious, quality food and service with a smile.
Mark's Pizzeria began humbly in 1982 as a small pizza restaurant in Palmyra founded by Mark Crane. Even back then, our goals were to always put customers first and to make sure they left with a smile on their face. As we expanded to Fairport, Victor, Penfield, and other cities across Rochester, quality and service remained ingrained in our culture. We still use fresh dough that's made in-store every day, and natural ingredients you can actually taste. Whether you're ordering a hot sandwich, a loaded bomber sub, or a sheet pizza, you know that you're getting quality ingredients.
At Mark's Pizzeria, we serve great food and treat our customers like family. We're proud to know our regulars, and some of our patrons have been coming to us for decades. Kids always get a free slushy, and everybody gets a taste of our classic Grandma's fried dough with cinnamon sugar; it's our way of saying thank you to the community. Whether you're a first-time visitor or a repeat customer, we'll always provide friendly service with a smile. Stop by today to see the Mark's Pizzeria way of doing things!
On top of that, we're also excited to offer you valuable coupons, redeemable in all locations across the Greater Rochester area. With virtually any order, you instantly qualify for one of our coupons, which you can use when ordering online or when you come to one of our restaurants. Just print out the applicable coupon, or enter the coupon code at checkout! After all, what's better than good food and good company? We can't think of much else, so why not have some of our amazing pizza with your loved ones?
About LaRosa's
A Successful Brand with Proven Guest Appeal and Consistent Sales Since 1954. That's what makes us LaRosa's!
In the restaurant business, somebody is always trying to franchise "the next big thing." No doubt you've seen dozens of them come and go. Doesn't it make more sense to find a stable and rewarding business concept with a strong track record?
Take a closer look at franchising with LaRosa's. For nearly 60 years, we've offered delicious family-recipe food and great service to Guests in Ohio, Indiana, and Kentucky. Now we're looking to expand outside our Midwestern home with the help of smart Franchise Owners like you.
One of our principal strengths is that we've been in business nearly 60 years, providing great food and service to our Guests. Our first franchised pizzeria opened in 1967. Not many franchises out there can say that.
Five more reasons why franchisees join our family...
*Dependable Growth
*Product Quality
*Dedicated Fans
*Innovation
*Superior Training
Our over 75 outlets serve real Italian flavor from real family recipes. Contact us to get started.
Seeking new franchise units in Indiana, Kentucky, North Carolina, Ohio, Pennsylvania, Tennessee, Virginia and West Virginia