|
Below is an in-depth analysis and side-by-side comparison of Mark's Pizzeria vs Toppers Pizza including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
||
Investment | $125,000 - $150,000 | $292,146 - $530,652 |
Franchise Fee | $15,000 | $30,000 |
Royalty Fee | 3% | 5.5% |
Advertising Fee | - | 3% |
Year Founded | 1982 | 1991 |
Year Franchised | 1995 | 2000 |
Term Of Agreement | 15 years | - |
Term Of Agreement | 15 years | - |
Renewal Fee | 1/3 current franchise fee | - |
Business Experience Requirements |
||
Experience | - | Single Unit: Liquidity: $150,000 Net Worth: $400,000 Multi-Unit (3-5 units): Liquidity: $300,000-$500,000 Net Worth: $750,000-$1,000,000 To open a Toppers franchise, you must have what it takes to make the initial investment or partner with someone who does. Those who qualify may be eligible for a reduced initial franchise fee through our association with the VetFran program. Average Square Footage: 1,200-1,800 sq ft (1,500 is optimal) Our flexible footprint makes finding a spot to locate extra easy, whether it's an endcap, in-line or freestanding location. |
Financing Options |
||
In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/Yes | -/Yes |
Start-up Costs | No/Yes | -/Yes |
Equipment | No/Yes | -/Yes |
Inventory | No/Yes | -/Yes |
Receivables | No/No | -/Yes |
Payroll | No/No | -/Yes |
Training & Support |
||
Training | As needed | 30 days at a Training Store in person and hands-on Training and Marketing teams on-site prior/during/after opening On-The-Job Training: 188 hours Classroom Training: 18 hours |
Support | Meetings, Grand opening, Internet, Security/safety procedures, Field operations/evaluations | Franchise Business Leader support Corporate HQ team support Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform |
Marketing | Co-op advertising, Ad slicks, Regional advertising | Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app |
Operations |
Number of employees needed to run franchised unit: 12 Absentee ownership of franchise is allowed. (90% of current franchisees are owner/operators) | We work on an owner/operator franchise system where at least one partner must be involved full-time in day-to-day operations. You won't be able to resist anyway. |
Expansion Plans |
||
US Expansion | Yes | - |
Canada Expansion | No | - |
International Expansion | Yes | - |
The concept and business of Mark's Pizzeria began in 1982 as one of both necessity and inspiration to the founder, Mr. Mark Crane. With 29 restaurants across the Greater Rochester area, we serve up the tastiest pizza, calzones, subs, and wings outside of Italy! We'd like to thank our Rochester customers for voting us as the #1 Best Pizza in Rochester SIX times! For over 35 years, we've been providing delicious, quality food and service with a smile.
Mark's Pizzeria began humbly in 1982 as a small pizza restaurant in Palmyra founded by Mark Crane. Even back then, our goals were to always put customers first and to make sure they left with a smile on their face. As we expanded to Fairport, Victor, Penfield, and other cities across Rochester, quality and service remained ingrained in our culture. We still use fresh dough that's made in-store every day, and natural ingredients you can actually taste. Whether you're ordering a hot sandwich, a loaded bomber sub, or a sheet pizza, you know that you're getting quality ingredients.
At Mark's Pizzeria, we serve great food and treat our customers like family. We're proud to know our regulars, and some of our patrons have been coming to us for decades. Kids always get a free slushy, and everybody gets a taste of our classic Grandma's fried dough with cinnamon sugar; it's our way of saying thank you to the community. Whether you're a first-time visitor or a repeat customer, we'll always provide friendly service with a smile. Stop by today to see the Mark's Pizzeria way of doing things!
On top of that, we're also excited to offer you valuable coupons, redeemable in all locations across the Greater Rochester area. With virtually any order, you instantly qualify for one of our coupons, which you can use when ordering online or when you come to one of our restaurants. Just print out the applicable coupon, or enter the coupon code at checkout! After all, what's better than good food and good company? We can't think of much else, so why not have some of our amazing pizza with your loved ones?
In 1991, Toppers Pizza began its quest to become the best pizza company in the world by killing it on every detail of the customer experience. Headquartered in Whitewater, Wis., Toppers Pizza takes a unique approach to the crowded pizza segment by cooking up mouthwatering specialty pizzas that start with their fresh, made-from-scratch dough, smothered in real Wisconsin cheese and finished with outrageous toppings such as French fried onions, oven-roasted tomatoes, mac 'n cheese and tater tots. Toppers Pizza's claim to fame comes in the form of Topperstix, arguably the planet's most addictively delicious cheesy breadstix. The Toppers Pizza empire encompasses over 60 restaurants across 10 states and, with its rapid expansion, is in the midst of Midwest and national domination. In 2014, Entrepreneur Magazine ranked Toppers Pizza as one of the top 500 franchises in the U.S and QSR Magazine listed the company as one of the year's Best Franchise Deals. In 2013, Nation's Restaurant News declared the Toppers Pizza brand as one of the 50 breakout chains of the year and Toppers Pizza received a No. 58 spot in Pizza Today's top 100 pizza companies.
Seeking new franchise units in Iowa, Illinois, Indiana, Minnesota and Wisconsin