Bruster's Real Ice Cream vs Sloan's Ice Cream Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Bruster's Real Ice Cream vs Sloan's Ice Cream including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees
 
Bruster's Real Ice Cream Franchise
Sloan's Ice Cream Franchise
Investment $229,200 - $1,315,000$587,952 - $896,600
Franchise Fee $35,000$40,000
Royalty Fee 5%6%
Advertising Fee 3%1% Nat'l
Year Founded 19891999
Year Franchised 19931999
Term Of Agreement 10 years5 years
Term Of Agreement 10 years5 years
Renewal Fee --


Business Experience Requirements
 
Bruster's Real Ice Cream Franchise
Sloan's Ice Cream Franchise
Experience *20% CAPITAL IN THE PROJECT. *DEDICATION TO EITHER OPERATING OR OVERSEEING *A MANAGER THAT WORKS APPROPRIATE RETAIL HOURS CULTIVATING AND MOTIVATING YOUTH. *INVOLVEMENT IN THE COMMUNITY-

Financing Options
 
Bruster's Real Ice Cream Franchise
Sloan's Ice Cream Franchise
  In-House/3rd PartyIn-House/3rd Party
Franchise Fees No/Yes-/-
Start-up Costs No/Yes-/-
Equipment No/Yes-/-
Inventory No/Yes-/-
Receivables No/Yes-/-
Payroll No/Yes-/-

Training & Support
 
Bruster's Real Ice Cream Franchise
Sloan's Ice Cream Franchise
Training On-The-Job Training: 68 hours Classroom Training: 12 hours The initial training covers all material aspects of the operation of a Sloan's franchise and is comprised of classroom and on-the-job training.
Support *Real Estate Review and approval *Project Management *Marketing program and materials *procurement of products for operation *operations manager to support in your opening and ongoing consultations at your storePurchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform -
Marketing Complete assortment of templates and plans annually along with the support of a field marketing representative for more one on one support.

Co-op Advertising Ad Templates Regional Advertising Social media SEO Website development Email marketing Loyalty program/app

-
Operations Absentee Ownership Allowed

Number of Employees Required to Run: 15 - 30

-

Expansion Plans
 
Bruster's Real Ice Cream Franchise
Sloan's Ice Cream Franchise
US Expansion YesYes
Canada Expansion NoNo
International Expansion No-

Company Overviews

About Bruster's Real Ice Cream

Consistently ranked among the nation's top Franchises by Entrepreneur Magazine, Bruster's Real Ice Cream is one of the fastest growing ice cream franchises. Bruster's Real Ice Cream started as a family-owned ice cream shop in 1989 when founder Bruce Reed opened his first store in Bridgewater, PA. Bruce grew up in the food service business working at his family's diner just blocks away from where he opened the first Bruster's ice cream store. Today, Bruster's has more than 230 stores in the eastern United States from New Hampshire to Florida, with a majority of them being locally owned and operated. Bruster's Real Ice Cream has been consistently ranked by Entrepreneur magazine as one of the nation's leading franchise companies. Bruster's philosophy is very simple. We believe that ice cream is one of life's great, simple pleasures that can be shared with family and friends of all ages. Bruster's Real Ice Cream store owners and managers share in that philosophy and our commitment to providing only the highest quality products and service to our customers. They are highly skilled experts in making only the freshest ice cream with the finest ingredients. Our owners and managers continue to rotate flavors to keep their product offering new and exciting every time a customer visits the store.

In addition, Bruster's Real Ice Cream is constantly developing and testing new products based on customer feedback.

The total investment necessary to begin operation of a Bruster’s franchised business is between $508,000 and $1,315,000 for a freestanding Unit, between $229,200 and $584,500 for an endcapUnit. This includes $35,000 that must be paid to the Franchisor or its affiliate(s) for a Unit.

Seeking new franchise units throughout the U.S., Asia, Canada, Central America, Middle East, Mexico, Philippines and South America    

#54 on Entrepreneur's ranking of the top 150 franchises offering incentives and other programs to help veterans become franchisees
Veteran Incentives  50% off franchise fee

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In Franchise Business Reviews Top 200.

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#23 in Gator's Top franchises.



About Sloan's Ice Cream

Since opening our first store in 1999, Sloan's has become an icon of Southern Florida for great ice cream and great fun. Our unmistakable look, terrific service and unforgettable ice cream have become a tourist attraction and a hot spot for local residents. While we think we have the greatest ice cream on the planet, what really differentiates Sloan's is the brand and systems that we have created to replicate the memorable experiences for all of our customers. Sloan's has been the recipient of numerous awards for best luxury ice cream. We are a family business and our franchisees can also be family businesses. Sloan Kamenstein created Sloan's out of a love of fine foods and sweets. As an accomplished chef and entrepreneur, Sloan still leads the company and is heavily involved in innovation, product development and growth. Sloan's builds its customer following by providing what we believe to be the best service, best product and best atmosphere. Each store is impeccably designed to create an emotional response for kids and adults and keep them coming back. Becoming a Sloan's franchisee gives you access to our brand, systems, training and support as you own and operate your very own Sloan's ice cream and candy store. You get:
*Sloan's logos, signage, designs and operational systems
*Buying power through our suppliers *Site selection and build out assistance
*Extensive training in Florida at our headquarters and in our stores
*On-site assistance just prior and during the opening of your location
*An in-depth operations manual for every aspect of store ownership
*Marketing materials and marketing assistance
*Ongoing support site visits from Sloan's staff
*Unlimited access to our team via phone and email
We are dedicated to the personal and professional growth of our franchisees. The opportunity to own your own business without being alone has never been sweeter.