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Below is an in-depth analysis and side-by-side comparison of The Mad Science Group vs Kids 'R' Kids including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $74,050 - $110,459 | $4,401,000 - $5,701,000 |
Franchise Fee | $25,000 | $115,000 |
Royalty Fee | 8% | 6% |
Advertising Fee | - | 1% |
Year Founded | 1985 | 1985 |
Year Franchised | 1995 | 1988 |
Term Of Agreement | 25 years | 25 years + 10 |
Term Of Agreement | 25 years | 25 years + 10 |
Renewal Fee | - | - |
Business Experience Requirements |
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Experience | Interested candidates should have a minimum net worth of $750,000 and liquid assets of at least $300,000 |
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Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/Yes | No/No |
Start-up Costs | No/Yes | No/No |
Equipment | No/Yes | No/No |
Inventory | No/No | No/No |
Receivables | No/No | No/No |
Payroll | No/No | No/No |
Training & Support |
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Training | - | Kids 'R' Kids Learning Academy's Operations and Support Team provides ongoing support for its franchisees and their businesses. Each franchised location has an assigned Operations Consultant to work directly with the franchise owner and act as the primary contact to assist with his or her needs. Thorough Training: Phase I - Business start-up training held at Support Center in Duluth, Georgia Phase II - Day-to-day Operations Training Class Phase III - Key Personnel training- Held on-site prior to opening |
Support | Newsletter, Meetings, Toll-free phone line, Internet, Security/safety procedures, Field operations/evaluations | The Operations & Support team is committed to providing support within the following departments: marketing, curriculum and instruction, administration, as well as state and federal government relations. |
Marketing | Co-op advertising, Regional advertising | -Initial marketing plan -Pre-opening through Grand opening -Local marketing plan to acquire and retain customers -Social Media and Digital marketing program -Website -Customized local content -Public Relations -Brand and Local PR |
Operations |
Franchise can be run from home. 5% of all franchisees own more than one unit Number of employees needed to run franchised unit: 3 - 30
Absentee ownership of franchise is NOT allowed. (95% of current franchisees are owner/operators) | - |
Expansion Plans |
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US Expansion | - | Yes |
Canada Expansion | No | No |
International Expansion | Yes | Yes |
As children, brothers Ariel and Ron Shlien loved to create crazy science experiments. As adults, they realized that kids like fun, cool science. So in 1985 they started Mad Science by hosting 'edu-taining' birthday parties featuring scienctific demonstrations.
Franchising began in 1995, with initial franchises in Florida and Toronto, and now has franchises worldwide offering educational demonstrations to preschools, in-class and afterschool programs, community centers and scout programs. The company also provides entertainment for birthday parties, special events, camps and more.