Max Muscle vs Medicine Shoppe Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Max Muscle vs Medicine Shoppe including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees
 
Max Muscle Franchise
Medicine Shoppe Franchise
Investment $114,600 - $281,300$74,300 - $253,400
Franchise Fee $75,000$10,000 - $18,000
Royalty Fee 3%2-5.5%
Advertising Fee --
Year Founded 19881970
Year Franchised 20011970
Term Of Agreement 5 years20 years
Term Of Agreement 5 years20 years
Renewal Fee $1.5K-


Business Experience Requirements
 
Max Muscle Franchise
Medicine Shoppe Franchise
Experience
  • General business experience
  • Marketing skills
    		• -

    Financing Options
     
    Max Muscle Franchise
    Medicine Shoppe Franchise
      In-House/3rd PartyIn-House/3rd Party
    Franchise Fees No/YesNo/No
    Start-up Costs No/YesYes/No
    Equipment No/YesYes/No
    Inventory No/YesYes/No
    Receivables No/YesYes/No
    Payroll No/YesYes/No

    Training & Support
     
    Max Muscle Franchise
    Medicine Shoppe Franchise
    Training --
    Support Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Field operations/evaluations, Purchasing cooperativesNewsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives
    Marketing Co-op advertising, Ad slicks, National media, Regional advertisingCo-op advertising, Ad slicks, National media, Regional advertising
    Operations 15% of all franchisees own more than one unit

    Number of employees needed to run franchised unit: 2 - 5

    Absentee ownership of franchise is allowed. (80% of current franchisees are owner/operators)

    		 International franchisees required to buy multiple units/master licenses; 10% of all franchisees own more than one unit

    Number of employees needed to run franchised unit: 3 - 4

    Absentee ownership of franchise is allowed. (90% of current franchisees are owner/operators)

    Expansion Plans
     
    Max Muscle Franchise
    Medicine Shoppe Franchise
    US Expansion Yes-
    Canada Expansion NoNo
    International Expansion NoYes

    Company Overviews

    About Max Muscle

    Joe Wells founded Max Muscle in 1991. Joe's success stems from his college degree in business and marketing combined with his long-standing passion for weight training and nutrition. After being introduced to amino acids for muscle recovery by the late Lyle Alzado, Joe's teammate on the L.A. Raiders, Joe was inspired to formulate one of the first low molecular amino acid formulas for athletes. His formula quickly became the #1 selling sports nutrition amino acid in the country. Today, Joe stands at the helm of the rapidly growing
    Max Muscle empire, a leader in the production of high quality sports nutrition products and the country's fastest growing sport nutrition retail chain. JOE WELLS AND SEAN GREENE - ENTREPRENEUR OF THE YEAR, 1998 as VOTED BY THE ACADEMY OF BODYBUILDING FITNESS AND SPORTS FOR THE CONTRIBUTIONS THEY HAVE MADE IN THE FITNESS INDUSTRY Sean Greene joined forces with Joe Wells as President of Max Muscle in 1994. Sean earned his bachelor's degree in exercise physiology with an emphasis in human nutrition and a minor in business management from the University of Florida. Also fueled by a passion for fitness and nutrition, Sean won numerous amateur bodybuilding titles and assisted top professors in exercise testing and cutting-edge research in exercise performance. Sean has also developed and implemented corporate wellness programs for many of San Diego's largest companies, including General Dynamics, and has trained with many top professional bodybuilders and athletes. A leader in the sports nutrition industry since 1991, Max Muscle produces and distributes its own line of popular high-quality sports nutrition supplements as well as a complete line of workout and casual wear for today's active consumer.
    Max Muscle products are marketed through the company's national network of stores, as well as through a broader distribution base world-wide. The Max Muscle brand has earned a reputation for producing and selling superior and reliable quality products within the sports nutrition industry.

    About Medicine Shoppe

    The Medicine Shoppe is a wholly-owned subsidiary of Cardinal Health Inc., and has more than 1,100 locations throughout the United States and more than 200 stores worldwide.

    Since 1970, franchisees have been providing pharmaceutical counsel and experience along with prescriptions and supplies.

    Just as the right pharmacist can make all the difference to patients, the right franchisor can make all the difference to you. For more than 45 years, Medicine Shoppe International has helped pharmacists do what they want to do most: take care of patients. And while the business of pharmacy is complex, our mutual goal is simple: to fuel your passion for patient care and help you succeed.