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Below is an in-depth analysis and side-by-side comparison of McDonald's vs Jimmy John's Gourmet Sandwich Shops including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $1,314,500 - $2,306,500 | $313,600 - $556,100 |
Franchise Fee | $45,000 | $35,000 |
Royalty Fee | 4% | 6% |
Advertising Fee | 4%+ | 4.5% |
Year Founded | 1955 | 1983 |
Year Franchised | 1955 | 1993 |
Term Of Agreement | 20 years | 10 years |
Term Of Agreement | 20 years | 10 years |
Renewal Fee | $45K | $2.5K |
Business Experience Requirements |
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Experience | ||
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/No | No/Yes |
Start-up Costs | No/No | No/Yes |
Equipment | No/Yes | No/Yes |
Inventory | No/No | No/Yes |
Receivables | No/No | No/No |
Payroll | No/No | No/No |
Training & Support |
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Training | On-The-Job Training: 500 hours Classroom Training: 72 hours Additional Training: At local McDonald's restaurant | - |
Support | Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software | Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Field operations/evaluations |
Marketing | Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app | Co-op advertising, Ad slicks, Regional advertising |
Operations |
82% of all franchisees own more than one unit
Absentee ownership of franchise is NOT allowed. (100% of current franchisees are owner/operators) | - |
Expansion Plans |
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US Expansion | Yes | - |
Canada Expansion | No | No |
International Expansion | Yes | No |
James J. Liautaud established Jimmy John's in Charleston, Illinois, in 1983 when he was 19 years of age. With utilized hardware, a cooler, one meat slicer, a cooler and a stove, Jimmy John Liautaud began his business without even a posted menu or an open air sign. At the time, he offered four sandwich assortments and 25-penny sodas. In the wake of going out sandwich tests all through the school town, Liautuad included conveyance benefit, tables, open air signs, menu sheets and an extended menu. He opened a few more stores and built up a model before diversifying started in 1993. Jimmy John's franchisees prepare bread at every store each day, and each sandwich is made new to arrange in 30 seconds.