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Below is an in-depth analysis and side-by-side comparison of McDonald's vs Freshii including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $1,314,500 - $2,306,500 | $179,000 - $483,000 |
Franchise Fee | $45,000 | $30,000 |
Royalty Fee | 4% | 6% |
Advertising Fee | 4%+ | 2% |
Year Founded | 1955 | 2005 |
Year Franchised | 1955 | 2008 |
Term Of Agreement | 20 years | - |
Term Of Agreement | 20 years | - |
Renewal Fee | $45K | - |
Business Experience Requirements |
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Experience | - | |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/No | -/- |
Start-up Costs | No/No | -/- |
Equipment | No/Yes | -/- |
Inventory | No/No | -/- |
Receivables | No/No | -/- |
Payroll | No/No | -/- |
Training & Support |
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Training | On-The-Job Training: 500 hours Classroom Training: 72 hours Additional Training: At local McDonald's restaurant | - |
Support | Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software | - |
Marketing | Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app | - |
Operations |
82% of all franchisees own more than one unit
Absentee ownership of franchise is NOT allowed. (100% of current franchisees are owner/operators) | * Efficient operations systems. * Sophisticated POS systems to manage our business, track key financial and demographic metrics and maximize profits. * Operations, Branding, and Finance Leaders who bring unique and high level skills to the Freshii Management Team. * Unique Service techniques and packaging materials to minimize environmental impact. * Established purchasing power and contacts with National and Local food vendors. |
Expansion Plans |
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US Expansion | Yes | - |
Canada Expansion | No | - |
International Expansion | Yes | - |
Eat. Energize. That’s the Freshii mantra. Freshii is a health casual restaurant concept that serves fresh food designed to energize people on the go. The brand mission is to help citizens of the world live better by making healthy food convenient and affordable. With a diverse and completely customizable menu of salads, wraps, bowls, burritos, soup, fresh pressed juices, smoothies, frozen yogurt, served in a modern and eco-friendly environment, Freshii caters to every dietary need, preference and type of taste buds.
Freshii operates hundreds of locations in cities and countries around the world.
Freshii restaurants can be found in all types of locations from cosmopolitan cities, malls, college campuses, suburb neighborhoods, fitness clubs, airports and small towns.
Freshii was awarded 2013's Top Franchise of the Year in Canada and is continuing to attract high quality franchise partners, worldwide.
For years, restaurants have tried to figure out ways to sell customers more than just a meal. When executed properly, the retail business provides significant economic benefits to a restaurant including raising the value of a customer's visit, optimizing labor usage, smoothing peak sales times, and allocating rent across multiple businesses.
Freshii is extending the restaurant-retail concept and creating the archetype for maximizing sales in the restaurant industry.
We call it NUTRITION TO GO
With our system you receive:
* Use of brand name, trademarks, recipes, operational systems and methods, and decor
* Facility planning on site location and architectural design
* Specifications for fixtures, equipment, and leasehold improvements
* Assistance in site selection and lease negotiation
* Corporate training for Owner/Operator and Director of Operations/General Managers
* Kitchen/Back of the House Workflow design
* Ongoing support from members of the Training and Operations Team
* Ongoing updates for increasing profitability
* Products with high industry demand
* Efficiency in all systems
* Favorable contracts with suppliers of goods and services