McDonald's vs The WORKS Gourmet Burger Bistro Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of McDonald's vs The WORKS Gourmet Burger Bistro including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees
 
McDonald's Franchise
The WORKS Gourmet Burger Bistro Franchise
Investment $1,314,500 - $2,306,500$650,000 - $850,000
Franchise Fee $45,000$45,000
Royalty Fee 4%6%
Advertising Fee 4%+2%-2.5%
Year Founded 19552001
Year Franchised 19552010
Term Of Agreement 20 years-
Term Of Agreement 20 years-
Renewal Fee $45K-


Business Experience Requirements
 
McDonald's Franchise
The WORKS Gourmet Burger Bistro Franchise
Experience
  • Industry experience
  • General business experience
  • Marketing skills
    		• -

    Financing Options
     
    McDonald's Franchise
    The WORKS Gourmet Burger Bistro Franchise
      In-House/3rd PartyIn-House/3rd Party
    Franchise Fees No/No-/-
    Start-up Costs No/No-/-
    Equipment No/Yes-/-
    Inventory No/No-/-
    Receivables No/No-/-
    Payroll No/No-/-

    Training & Support
     
    McDonald's Franchise
    The WORKS Gourmet Burger Bistro Franchise
    Training On-The-Job Training: 500 hours Classroom Training: 72 hours Additional Training: At local McDonald's restaurant -
    Support Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software -
    Marketing Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app -
    Operations 82% of all franchisees own more than one unit

    Absentee ownership of franchise is NOT allowed. (100% of current franchisees are owner/operators)

    		-

    Expansion Plans
     
    McDonald's Franchise
    The WORKS Gourmet Burger Bistro Franchise
    US Expansion Yes-
    Canada Expansion NoYes
    International Expansion Yes-

    Company Overviews

    About McDonald's

    Ray Kroc, a milkshake mixer salesman, ventured to California in 1954 to visit McDonald's hamburger stand, where he heard they were running eight mixers at once. Kroc was impressed by how rapidly customers were served and, seeing an opportunity to sell many more milkshake machines, encouraged brothers Dick and Mac McDonald to open a chain of their restaurants. Kroc became their business partner and opened the first McDonald's in Des Plaines, Illinois in 1955.
    McDonald's brand is in 122 countries around the world. Thirty thousand locations serve 51 million customers each day. More than 70 percent of McDonald's restaurants around the world are owned and operated by independent local business people. Most standalone McDonald's restaurants offer both counter and drive-through service, with indoor and sometimes outdoor seating. The Drive-Thru, Auto-Mac, or McDrive as it is known in many countries, often has separate stations for placing, paying for, and picking up orders, though the former two steps are frequently combined. In some countries "McDrive" locations near highways offer no counter service or seating. In contrast, locations in high-density city neighborhoods often omit drive-through service.


    "Top   ""  "Entrepreneur

      "franchiserankingscom"                                                                                                                         
    #7 on Franchise Rankings.com                                                                                                                                                            
    #3 in Canada's top franchises.
    #3 in Franchise 500 for 2020
    #11 in Franchise 500 for 2021










    About The WORKS Gourmet Burger Bistro

    Successful, profitable franchisees are the key to a winning system. The WORKS approach has been designed to build a network of strong and profitable franchisees. Our team is committed to working with you from Day One to develop your business and help you grow with us. When you become a WORKS Franchisee you become many things; a business owner, an employer, a community leader, a brand Ambassador, and most importantly you become part of a team. A team with a wealth of knowledge and expertise to help you succeed. We offer continuous support and professional guidance throughout the franchise process, from the development of your restaurant to opening day and beyond. We believe in the power of a great Brand. We believe in delivering a unique and consistent guest experience... one Burgerhead at a time. We believe in creating a fun, rewarding work environment for our team. We believe in supporting the communities where we are located. We believe that our success is dependent on making all of our partners successful. The WORKS Gourmet Burger Bistro is a very unique concept and we are very committed to finding the RIGHT franchisee for the brand. Not just anyone can purchase a WORKS but let's see if you are one of the lucky people who just may! To Download application go to http://www.worksburger.com/Franchising/FranchiseeApplication/tabid/106911/Default.aspx