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Updated RecentlyRockn' Joe Coffeehouse & Bistro vs Dunkin' Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of Rockn' Joe Coffeehouse & Bistro vs Dunkin' including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $218,000 - $414,000 | $199,700 - $1,688,200 |
| Franchise Fee | $30,000 | $40,000 - $90,000 |
| Royalty Fee | 6% | 5.9% |
| Advertising Fee | - | 5% |
| Year Founded | 1993 | 1950 |
| Year Franchised | 2005 | 1955 |
| Term Of Agreement | 5 years | - |
| Term Of Agreement | 5 years | - |
| Renewal Fee | - | - |
Business Experience Requirements |
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| Experience | In order to be successful as a franchise owner, you must be prepared to: * Follow a proven system. * Accept advice from others. * Work long hours. * Work without supervision or support staff. * Lead and manage a team. * Ask for help. * Take a financial risk. * Work hard.The ideal franchise owner knows that starting and building a successful business is not easy,but that the rewards outweigh the sacrifice and risk with the right opportunity. | |
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | No/No | No/Yes |
| Start-up Costs | No/No | No/Yes |
| Equipment | No/No | No/Yes |
| Inventory | No/No | No/Yes |
| Receivables | No/No | No/Yes |
| Payroll | No/No | No/Yes |
Training & Support |
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| Training | - | Prior to opening your first Restaurant, you (one person) must attend a 3-day franchise business course conducted throughout the year in the Boston, Massachusetts, area. Following completion of that course, both the franchisee candidate and a designated representative must complete the Dunkin' Donuts Core Initial Training program, which includes classroom/instructional time that may be held at Dunkin' Brands University in Braintree, Massachusetts, or Orlando, Florida, or in a designated training Restaurant. Some of our required classes are only offered on the Internet as web-based training. On-The-Job Training: 244-354 hours Classroom Training: 45-54 hours |
| Support | Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives | Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Proprietary Software Franchisee Intranet Platform |
| Marketing | Co-op advertising, Ad slicks, Regional advertising | Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app |
| Operations |
Number of employees needed to run franchised unit: 16 - 16
Absentee ownership of franchise is allowed. |
Absentee ownership of franchise is NOT allowed. |
Expansion Plans |
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| US Expansion | Yes | Yes |
| Canada Expansion | No | No |
| International Expansion | No | Yes |
Company Overviews
About Rockn' Joe Coffeehouse & Bistro
Are you ready to Rock! Rock 'n' Joe Coffee Bar is all about creative excellence. It is a cool place for people who love exceptional coffee, premium food and quality rock 'n' roll music in a trendy and relaxing environment. Taste the award-winning and proprietary coffee masterfully blended by one of North America's premier coffee roasters. Savor the chef-select tastes of our pastries and food while enjoying the sound of rock 'n' roll music. For entrepreneurs with a passion for great proprietary coffee blends, food, specialty drinks and rock 'n' roll music - Rock 'n' Joe Coffee Bar is more than the hippest hangout in town; it's an opportunity for a whole new lifestyle.
About Dunkin'
In 1946, Bill Rosenberg established Industrial Luncheon Services, an organization that conveyed suppers and snacks to specialists in the Boston region. The accomplishment of Industrial Luncheon Services persuaded Rosenberg to begin The Open Kettle, a donut shop in Quincy, Massachusetts. After two years, The Open Kettle changed its name to Dunkin' Donuts.
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