Rita's vs All American Specialty Restaurants Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Rita's vs All American Specialty Restaurants including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees
 
Rita's Franchise
All American Specialty Restaurants Franchise
Investment $15,100 - $435,000$195,000 - $265,000
Franchise Fee $10,000 - $30,000$25,000
Royalty Fee 6.5%3%
Advertising Fee 3%1%
Year Founded 19841986
Year Franchised 19891987
Term Of Agreement 10 years10 years
Term Of Agreement 10 years10 years
Renewal Fee 50% of current franchise fee$6K


Business Experience Requirements
 
Rita's Franchise
All American Specialty Restaurants Franchise
Experience -
  • General business experience
    		•

    Financing Options
     
    Rita's Franchise
    All American Specialty Restaurants Franchise
      In-House/3rd PartyIn-House/3rd Party
    Franchise Fees No/NoNo/Yes
    Start-up Costs No/YesNo/Yes
    Equipment No/YesNo/Yes
    Inventory No/NoNo/Yes
    Receivables No/NoNo/Yes
    Payroll No/NoNo/Yes

    Training & Support
     
    Rita's Franchise
    All American Specialty Restaurants Franchise
    Training 5 days at Cool University and 4 days on site-
    Support Cool Support Center, newsletter, meetings, toll-free phone line, grand opening, security/safety procedures, field operations/evaluationsNewsletter, Meetings, Toll-free phone line, Grand opening, Security/safety procedures, Field operations/evaluations
    Marketing Ad slicks, National media, Regional advertisingAd slicks, Regional advertising
    Operations 50% of all franchisees own more than one unit

    Number of employees needed to run franchised unit: average 2 full-time, 15 part-time

    		 20% of all franchisees own more than one unit

    Number of employees needed to run franchised unit: 6 - 7

    Absentee ownership of franchise is allowed. (50% of current franchisees are owner/operators)

    Expansion Plans
     
    Rita's Franchise
    All American Specialty Restaurants Franchise
    US Expansion Yes-
    Canada Expansion NoNo
    International Expansion NoNo

    Company Overviews

    About Rita's

    From a small porch front in 1984 in Northeast Philadelphia and a seasonal phenomenon, Rita's continues to see unprecedented growth as it continues to grow across the nation becoming a year round spectacular with its cult-like following. Rita's - made fresh daily - Italian ice obsession is hitting everyone's taste buds and creating a passion not just for the brand but the opportunity to become a Rita's Italian ice franchise owner. It's no wonder we are wired for success and fueled up for our expansion not only across the nation, but internationally we are making our presence known. Rita's franchisees come from all walks of life with one thing in common - the desire to choose their own destiny with a proven system providing on-going support; not to mention all having a passion for Rita's cool treats and foregoing happiness. There's no better time than today to begin evaluating the Rita's business model. Why not get a taste of success and view our fresh and desirable products!


    The total investment necessary to begin operation of a standard Rita’s shop is between $175,500 and $435,000. These figures include between $50,000 to $55,000 that must be paid to the franchisor or its affiliate.
    The total investment necessary to begin operation of an express Rita’s shop is between $121,100 and $309,900. These figures include between $33,000 to $33,500 that must be paid to the franchisor or its affiliate.
    If you enter into an agreement for a standard Rita’s shop or express Rita’s shop, we may offer you the opportunity to enter into an addendum to operate a Rita’s satellite shop and/or a Rita’s mobile unit.
    The total investment necessary to begin operation of a Rita’s satellite shop is between $131,550 and $296,400. These figures include between $19,200 to $25,500 that must be paid to the franchisor or its affiliate.
    The total investment necessary to begin operation of a Rita’s mobile unit is between $15,100 and $144,600. These figures include between $10,000 to $13,000 that must be paid to the franchisor or its affiliate.

    About All American Specialty Restaurants

    In the mid-1980s, frozen yogurt was growing in popularity, but there were no shops in the major malls of Idaho, Oregon and Washington serving the treat. Seeing the demand for such shops in the Pacific Northwest, CR Duffie Jr. started the All American Frozen Yogurt Co. in Portland in 1986. The company began franchising one year later.

    To reach a larger customer base, ice cream was added to the menu in 1989, and the stores became known as

    All American Ice Cream and Frozen Yogurt Shops.   There are now locations in shopping centers throughout the Pacific Northwest and West.