Rita's vs Dairy Queen Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of Rita's vs Dairy Queen including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
Investment |
$15,100 - $435,000 | $1,151,135 - $1,936,655 |
Franchise Fee |
$10,000 - $30,000 | $45,000 |
Royalty Fee |
6.5% | 4% |
Advertising Fee |
3% | 5-6% |
Year Founded |
1984 | 1940 |
Year Franchised |
1989 | 1944 |
Term Of Agreement |
10 years | Varies |
Term Of Agreement |
10 years | Varies |
Renewal Fee |
50% of current franchise fee | - |
Business Experience Requirements |
Experience |
- | Industry experience General business experience |
Financing Options |
|
In-House/3rd Party | In-House/3rd Party |
Franchise Fees |
No/No | No/Yes |
Start-up Costs |
No/Yes | No/Yes |
Equipment |
No/Yes | No/Yes |
Inventory |
No/No | No/Yes |
Receivables |
No/No | No/Yes |
Payroll |
No/No | No/Yes |
Training & Support |
Training |
5 days at Cool University and 4 days on site | On-The-Job Training: 376 hours
Classroom Training: 32 hours
Additional Training: At existing DQ store |
Support |
Cool Support Center, newsletter, meetings, toll-free phone line, grand opening, security/safety procedures, field operations/evaluations | Purchasing Co-ops
Newsletter
Meetings/Conventions
Toll-Free Line
Grand Opening
Online Support
Security/Safety Procedures
Field Operations
Site Selection
Franchisee Intranet Platform |
Marketing |
Ad slicks, National media, Regional advertising | Ad Templates
National Media
Regional Advertising
Social media
Email marketing
Loyalty program/app |
Operations |
50% of all franchisees own more than one unit Number of employees needed to run franchised unit: average 2 full-time, 15 part-time |
International franchisees required to buy multiple units/master licenses Number of employees needed to run franchised unit: 20 - 100
Absentee ownership of franchise is allowed. |
Expansion Plans |
US Expansion |
Yes | Yes |
Canada Expansion |
No | No |
International Expansion |
No | Yes |
Company Overviews
About Rita's
From a small porch front in 1984 in Northeast Philadelphia and a seasonal phenomenon, Rita's continues to see unprecedented growth as it continues to grow across the nation becoming a year round spectacular with its cult-like following. Rita's - made fresh daily - Italian ice obsession is hitting everyone's taste buds and creating a passion not just for the brand but the opportunity to become a Rita's Italian ice franchise owner. It's no wonder we are wired for success and fueled up for our expansion not only across the nation, but internationally we are making our presence known.
Rita's franchisees come from all walks of life with one thing in common - the desire to choose their own destiny with a proven system providing on-going support; not to mention all having a passion for Rita's cool treats and foregoing happiness.
There's no better time than today to begin evaluating the Rita's business model. Why not get a taste of success and view our fresh and desirable products!
The total investment necessary to begin operation of a standard
Rita’s shop is between $175,500 and $435,000. These figures include
between $50,000 to $55,000 that must be paid to the franchisor or its
affiliate.
The total investment necessary to begin operation of an
express Rita’s shop is between $121,100 and $309,900. These figures
include between $33,000 to $33,500 that must be paid to the franchisor
or its affiliate.
If you enter into an agreement for a standard Rita’s
shop or express Rita’s shop, we may offer you the opportunity to enter
into an addendum to operate a Rita’s satellite shop and/or a Rita’s
mobile unit.
The total investment necessary to begin operation of a
Rita’s satellite shop is between $131,550 and $296,400. These figures
include between $19,200 to $25,500 that must be paid to the franchisor
or its affiliate.
The total investment necessary to begin operation of a
Rita’s mobile unit is between $15,100 and $144,600. These figures
include between $10,000 to $13,000 that must be paid to the franchisor
or its affiliate.
About Dairy Queen
Frozen yogurt producer J.F. McCullough was trying different things with a formula for another solidified dairy item, originating from his conviction that dessert tasted better when it was delicate and served straight from the cooler, not solidified strong. With his formula culminated, McCullough and his child, Alex, persuaded one regarding their clients to hold a starting offer of the new delicate frozen yogurt, and more than 1,600 individuals appeared to attempt it. In light of that underlying achievement, the McCulloughs opened the primary Dairy Queen area in 1940 in Joliet, Illinois. The main stores sold just delicate serve frozen yogurt - in sundaes, bring home pints and quarts, and cones- - however throughout the years, an assortment of dessert treats were added to the menu, for example, banana parts and Dilly Bars. In the 1950s, some Dairy Queens started serving hot sustenance things. Today, stores framework wide have menus that incorporate franks, cheeseburgers and chicken tenders through Dairy Queen's Grill and Chill idea. The organization likewise offers a DQ Treat idea that offers both Dairy Queen's solidified treats and the sister organization's natural product beverages and smoothies.
International Dairy Queen, Inc., (IDQ) has been creating “smiles and stories” for more than 70 years. Tracing its roots back to 1940, the company, is a leading quick service restaurant franchisor of delicious frozen treats and mouth-watering hot food items. The company is corporately based in Minneapolis, MN, is the parent company of American Dairy Queen Corporation, Orange Julius of America and Karmelkorn Shoppes Inc., which develops, licenses and services a system of more than 6,400 Dairy Queen® Orange Julius® and Karmelkorn® stores in the United States, Canada and over 25 other countries. All are part of the Berkshire Hathaway family, a company owned by Warren Buffett, the legendary investor and CEO of Berkshire Hathaway.
The total investment necessary to begin operation of a single DQ Grill
& Chill® franchise is $1,151,135-$1,936,655.
This includes the
$45,555 that must be paid to the franchisor or affiliate. In addition,
if you enter into a multiple trade area reservation agreement, you will
pay an initial franchise fee deposit determined by multiplying the
number of restaurants you are granted the right to develop by $10,000.
#16 in Franchise 500 for 2020.
#42 in Franchise 500 for 2021.