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Below is an in-depth analysis and side-by-side comparison of Dunkin' vs Cafe Supreme including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $199,700 - $1,688,200 | $300,000 - $375,000 |
Franchise Fee | $40,000 - $90,000 | $35,000 |
Royalty Fee | 5.9% | - |
Advertising Fee | 5% | - |
Year Founded | 1950 | - |
Year Franchised | 1955 | - |
Term Of Agreement | - | 10 years |
Term Of Agreement | - | 10 years |
Renewal Fee | - | - |
Business Experience Requirements |
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Experience | - | |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/Yes | No/No |
Start-up Costs | No/Yes | No/No |
Equipment | No/Yes | No/No |
Inventory | No/Yes | No/No |
Receivables | No/Yes | No/No |
Payroll | No/Yes | No/No |
Training & Support |
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Training | Prior to opening your first Restaurant, you (one person) must attend a 3-day franchise business course conducted throughout the year in the Boston, Massachusetts, area. Following completion of that course, both the franchisee candidate and a designated representative must complete the Dunkin' Donuts Core Initial Training program, which includes classroom/instructional time that may be held at Dunkin' Brands University in Braintree, Massachusetts, or Orlando, Florida, or in a designated training Restaurant. Some of our required classes are only offered on the Internet as web-based training. On-The-Job Training: 244-354 hours Classroom Training: 45-54 hours | The comprehensive 4-week training program at our Corporate Training Centre provides hands-on experience covering all phases of operating your Cafe Supreme franchise. You will receive operations manuals that cover everything from employee hiring and training to product preparation, management, advertising and business systems. The training continues with special on-site support by one of our training managers for 1 week for your cafe opening. |
Support | Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Proprietary Software Franchisee Intranet Platform | - |
Marketing | Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app | - |
Operations |
Absentee ownership of franchise is NOT allowed. | - |
Expansion Plans |
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US Expansion | Yes | - |
Canada Expansion | No | - |
International Expansion | Yes | - |
In 1946, Bill Rosenberg established Industrial Luncheon Services, an organization that conveyed suppers and snacks to specialists in the Boston region. The accomplishment of Industrial Luncheon Services persuaded Rosenberg to begin The Open Kettle, a donut shop in Quincy, Massachusetts. After two years, The Open Kettle changed its name to Dunkin' Donuts.
Cafe Supreme responds to the trend towards wholesome food and healthier lifestyles by offering customers fresh nutritious alternatives to conventional fast-food choices. Our European style cafe-bistros offer a light fair menu selection combined with gourmet coffee sales sold by the cup and pound. Baking is an integral part of the operations as all sandwiches are served on speciality breads such as ciabatta, foccacia and baguettes. Menu items also focus on a wide selection of gourmet salads and sandwiches, oven-baked breads and pastries, complimented by an exclusive selection of premium coffees. The menu overall is health conscious and international in flavour, creating a fusion of Italian, Mediterranean, Californian and Asian cuisine. Cafe supreme offers the following:
1. Facilities planning, specifications for fixtures, equipment and leasehold improvements and the option to take advantage of a full turnkey package. 2. Assistance in site selection and lease negotiations. 3. In-store training. 4. Store opening assistance. 5. Advertising and marketing support. 6. Continued field support. 7. Unique promotions and public relations programs. 8. A complete product line of gourmet food and coffee products.