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Below is an in-depth analysis and side-by-side comparison of Dunkin' vs Coffee World including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $199,700 - $1,688,200 | $65,000 - $110,000 |
Franchise Fee | $40,000 - $90,000 | $20,000 |
Royalty Fee | 5.9% | 6% |
Advertising Fee | 5% | 2%local +2%Nat'l |
Year Founded | 1950 | - |
Year Franchised | 1955 | - |
Term Of Agreement | - | - |
Term Of Agreement | - | - |
Renewal Fee | - | - |
Business Experience Requirements |
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Experience | - | |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/Yes | -/- |
Start-up Costs | No/Yes | -/- |
Equipment | No/Yes | -/- |
Inventory | No/Yes | -/- |
Receivables | No/Yes | -/- |
Payroll | No/Yes | -/- |
Training & Support |
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Training | Prior to opening your first Restaurant, you (one person) must attend a 3-day franchise business course conducted throughout the year in the Boston, Massachusetts, area. Following completion of that course, both the franchisee candidate and a designated representative must complete the Dunkin' Donuts Core Initial Training program, which includes classroom/instructional time that may be held at Dunkin' Brands University in Braintree, Massachusetts, or Orlando, Florida, or in a designated training Restaurant. Some of our required classes are only offered on the Internet as web-based training. On-The-Job Training: 244-354 hours Classroom Training: 45-54 hours | - |
Support | Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Proprietary Software Franchisee Intranet Platform | - |
Marketing | Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app | - |
Operations |
Absentee ownership of franchise is NOT allowed. | - |
Expansion Plans |
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US Expansion | Yes | - |
Canada Expansion | No | - |
International Expansion | Yes | - |
In 1946, Bill Rosenberg established Industrial Luncheon Services, an organization that conveyed suppers and snacks to specialists in the Boston region. The accomplishment of Industrial Luncheon Services persuaded Rosenberg to begin The Open Kettle, a donut shop in Quincy, Massachusetts. After two years, The Open Kettle changed its name to Dunkin' Donuts.
Launched in 1997, Coffee World is a premium specialty coffee house that offers a comprehensive range of hot, iced, and ice blended beverages. The brand is known for its premium quality products and its signature "Frappes" (ice blended coffees). Coffee World places a lot of emphasis on picking and roasting the finest Arabica beans to create rich brews prepared by its expert baristas. Instead of using pre-mixes, we favor the use of fresh ingredients to prepare our iced and ice blended coffees. Coffee World operates outlets ranging from small kiosks (25 sq/m) to large shops (160 sq/m). The look and feel of our outlets are designed with the customers comfort in mind and resemble luxurious and comfortable living rooms. We take great pride in our products which also include delectable cakes, sandwiches, and our famous waffles made fresh at the store every day.