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Below is an in-depth analysis and side-by-side comparison of Dunkin' vs Aroma Espresso Bar including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $199,700 - $1,688,200 | $527,500 - $1,495,000 |
Franchise Fee | $40,000 - $90,000 | $55,000 |
Royalty Fee | 5.9% | 7% |
Advertising Fee | 5% | - |
Year Founded | 1950 | - |
Year Franchised | 1955 | - |
Term Of Agreement | - | - |
Term Of Agreement | - | - |
Renewal Fee | - | - |
Business Experience Requirements |
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Experience | We are seeking franchise candidates who demonstrate a commitment to the aroma espresso bar brand values, help maintain and improve the quality of our products, provide excellent customer service, and strengthen our brand name and company standards. Previous experience in the food service or management industry is welcome, but not required. |
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Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/Yes | -/- |
Start-up Costs | No/Yes | -/- |
Equipment | No/Yes | -/- |
Inventory | No/Yes | -/- |
Receivables | No/Yes | -/- |
Payroll | No/Yes | -/- |
Training & Support |
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Training | Prior to opening your first Restaurant, you (one person) must attend a 3-day franchise business course conducted throughout the year in the Boston, Massachusetts, area. Following completion of that course, both the franchisee candidate and a designated representative must complete the Dunkin' Donuts Core Initial Training program, which includes classroom/instructional time that may be held at Dunkin' Brands University in Braintree, Massachusetts, or Orlando, Florida, or in a designated training Restaurant. Some of our required classes are only offered on the Internet as web-based training. On-The-Job Training: 244-354 hours Classroom Training: 45-54 hours | Previous experience in the food service or management industry is welcome, but not required. aroma espresso bar’s comprehensive training program attempts to ensure all our franchise partners are confident in their own abilities to run a successful franchise upon completion. |
Support | Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Proprietary Software Franchisee Intranet Platform | - |
Marketing | Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app | - |
Operations |
Absentee ownership of franchise is NOT allowed. | - |
Expansion Plans |
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US Expansion | Yes | - |
Canada Expansion | No | - |
International Expansion | Yes | - |
In 1946, Bill Rosenberg established Industrial Luncheon Services, an organization that conveyed suppers and snacks to specialists in the Boston region. The accomplishment of Industrial Luncheon Services persuaded Rosenberg to begin The Open Kettle, a donut shop in Quincy, Massachusetts. After two years, The Open Kettle changed its name to Dunkin' Donuts.
Franchise partners play a significant role in the success of Aroma Espresso Bar. As we continue to expand, the need for responsible, driven, and passionate business people to join our family of franchise partners grows.
If you are interested in becoming an Aroma Espresso Bar franchise partner, please read the information provided to gain a better understanding of our franchise process, from initial application to grand opening.
Our values at Aroma Espresso Bar have helped ensure our success in Canada since our inception in 2007.