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Updated RecentlyMotel 6 vs Travelodge Hotels Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of Motel 6 vs Travelodge Hotels including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $206,850 - $8,823,850 | $184,960 - $8,424,593 |
| Franchise Fee | $25,000 - $35,000 | $35,000 - $38,000 |
| Royalty Fee | 5% | 4.5% |
| Advertising Fee | 3.5% | 4% |
| Year Founded | 1962 | 1939 |
| Year Franchised | 1996 | 1966 |
| Term Of Agreement | 10-15 years | 15 years |
| Term Of Agreement | 10-15 years | 15 years |
| Renewal Fee | 50% of current franchisee fee | - |
Business Experience Requirements |
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| Experience | - | |
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | No/Yes | Yes/No |
| Start-up Costs | No/Yes | Yes/No |
| Equipment | No/Yes | No/Yes |
| Inventory | No/Yes | Yes/Yes |
| Receivables | No/No | No/No |
| Payroll | No/No | No/No |
Training & Support |
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| Training | On-The-Job Training: 25-30 hours Classroom Training: 40 hours Additional Training: Annual convention | On-The-Job Training: 3-4 days Classroom Training: 4 days Additional Training: Regional workshops; customized property training |
| Support | Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Proprietary Software Franchisee Intranet Platform | Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations |
| Marketing | Co-op Advertising Ad Templates National Media Social media SEO Website development Email marketing Loyalty program/app | Co-op Advertising National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app |
| Operations |
10% of all franchisees own more than one unit Number of employees needed to run franchised unit: 10 - 20 Absentee ownership of franchise is allowed. (70% of current franchisees are owner/operators)
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International franchisees required to buy multiple units/master licenses; 25% of all franchisees own more than one unit Number of employees needed to run franchised unit: 25 Absentee ownership of franchise is allowed. |
Expansion Plans |
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| US Expansion | - | Yes |
| Canada Expansion | No | Yes |
| International Expansion | Yes | Yes |
Company Overviews
About Motel 6
We'll Leave the Light on for You!
Thanks to one of the most successful ad campaigns in the history of the hotel industry, Motel 6 enjoys strong brand awareness and high guest loyalty. After more than 40 years, Motel 6 is still a true American icon and continues to outperform the competition.
Founded in 1962 in Santa Barbara, California, Motel 6 is synonymous with a great travel value. The first Motel 6 in Santa Barbara still leaves the light on today, but a lot has changed for the motel chain that pioneered the first real economy motel designed for the no-frills traveler.
The original price of a night's stay at Motel 6 was just $6.00, and thus established the brand name for an American classic.
The promise of the lowest price of any national chain and a clean, comfortable room are Motel 6 virtues. Motel 6 is a household name, synonymous with quality and value. It enjoys the highest brand recognition factor of any economy lodging brand.
The brand continues to grow and currently has approximately 1,200 locations with more than 120,000 rooms in the United States and Canada. Part of G6 Hospitality, Motel 6 is the largest owned and operated hotel chain in North America.
Veteran Incentives $1,500 for training
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#96 in Franchise 500 for 2020.
About Travelodge Hotels
Building temporary worker Scott King opened his first motel, King's Auto Court in 1935- - so as to welcome visitors going to San Diego's World's Fair. Throughout the following five years, he opened 24 more inns around Southern California. The first under the name Travelodge opened in 1940, and this turned into the name of Scott's organization in 1946. Today Travelodge is a piece of the Wyndham Worldwide gathering of lodging networks.
Known for offering high caliber, agreeable, yet reasonable rooms, Travelodge inns advance to many markets including families, seniors and business voyagers. With about 500 Travelodge areas all through the United States, Canada and Mexico, we keep on expanding our offerings to meet our visitors' differing needs. We offer projects and courtesies including:
* Wyndham Rewards, the world's biggest lodging rewards program*
* Best Available Rate Guarantee, guaranteeing that visitors locate our most minimal rate on the Internet
* Pet Friendly Locations
* Bear Bites complimentary breakfast which incorporates newly blended espresso, squeezed orange, arranged bagels, biscuits or baked goods
* Bear Basics in-room courtesies, our new drain and nectar scented lavatory luxuries
* Free day by day daily papers * In-room espresso
* Pools and/or meeting rooms at numerous areas
* Sleepy Bear Den rooms at numerous areas
$2,281,055. Land acquisition costs are not included in these ranges. The above amounts include a range of $43,600 to $72,925 that must be paid to the franchisor or an affiliate.
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