Motel 6 vs Radisson Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Motel 6 vs Radisson including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees
 
Motel 6 Franchise
Radisson Franchise
Investment $206,850 - $8,823,850$13,942,060 - $65,080,705
Franchise Fee $25,000 - $35,000$75,000
Royalty Fee 5%5%
Advertising Fee 3.5%2%
Year Founded 19621962
Year Franchised 19961983
Term Of Agreement 10-15 years20 years
Term Of Agreement 10-15 years20 years
Renewal Fee 50% of current franchisee fee-


Business Experience Requirements
 
Motel 6 Franchise
Radisson Franchise
Experience
  • General business experience
    		• -

    Financing Options
     
    Motel 6 Franchise
    Radisson Franchise
      In-House/3rd PartyIn-House/3rd Party
    Franchise Fees No/YesNo/No
    Start-up Costs No/YesNo/No
    Equipment No/YesNo/No
    Inventory No/YesNo/No
    Receivables No/NoNo/No
    Payroll No/NoNo/No

    Training & Support
     
    Motel 6 Franchise
    Radisson Franchise
    Training On-The-Job Training: 25-30 hours Classroom Training: 40 hours Additional Training: Annual convention
    • Pre-Opening assistance includes: consultation services; hotel operations assistance; purchasing programs; standards manuals; training programs
    • Ongoing assistance includes: consultation services; purchasing, training and marketing programs; reservation system access; hotel inspections
    • Revenue optimization tools
    • Look To Book, an innovative, patented reward program for travel agents
    • A dedicated brand sales team
    • Social media expertise and support
    • Strategic alliance with the world's leading business travel management company, CWT
    • A dedicated field operations team
    • Dedicated revenue specialists
    Support Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Proprietary Software Franchisee Intranet PlatformNewsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives
    Marketing Co-op Advertising Ad Templates National Media Social media SEO Website development Email marketing Loyalty program/appCo-op advertising, Ad slicks, National media, Regional advertising
    Operations 10% of all franchisees own more than one unit

    Number of employees needed to run franchised unit: 10 - 20

    Absentee ownership of franchise is allowed. (70% of current franchisees are owner/operators)

    Absentee ownership of franchise is allowed.

    Expansion Plans
     
    Motel 6 Franchise
    Radisson Franchise
    US Expansion -Yes
    Canada Expansion NoYes
    International Expansion YesYes

    Company Overviews

    About Motel 6

    We'll Leave the Light on for You!
     Thanks to one of the most successful ad campaigns in the history of the hotel industry, Motel 6 enjoys strong brand awareness and high guest loyalty. After more than 40 years, Motel 6 is still a true American icon and continues to outperform the competition. Founded in 1962 in Santa Barbara, California, Motel 6 is synonymous with a great travel value. The first Motel 6 in Santa Barbara still leaves the light on today, but a lot has changed for the motel chain that pioneered the first real economy motel designed for the no-frills traveler.
     The original price of a night's stay at Motel 6 was just $6.00, and thus established the brand name for an American classic. The promise of the lowest price of any national chain and a clean, comfortable room are Motel 6 virtues. Motel 6 is a household name, synonymous with quality and value. It enjoys the highest brand recognition factor of any economy lodging brand.
     The brand continues to grow and currently has approximately 1,200 locations with more than 120,000 rooms in the United States and Canada. Part of G6 Hospitality, Motel 6 is the largest owned and operated hotel chain in North America.

    Franchisor is seeking new franchise units throughout the U.S. and  Asia, Canada, Central America, Mexico and South America

    The total investment necessary to begin operation of a newly constructed 100 room Motel 6 Motel (excluding land acquisition costs) is $6,891,850 to $8,823,850 and a conversion 100 room Motel 6 Motel (excluding land acquisition costs) is $206,850 to $2,106,050. This includes $33,850 in fixed pre-opening fees, which must be paid to the franchisor or their affiliates.
    Veteran Incentives  $1,500 for training
    "Entrepreneur
    #96 in Franchise 500 for 2020.
    #197 in Franchise 500 for 2021.




    About Radisson

    Radisson is one of the world's leading global hotel brands. It delivers vibrant, contemporary and engaging hospitality that is characterized by its unique Yes I Can!SM service philosophy. Radisson hotels are first-class, full-service hotels that offer a range of "World of Radisson" services and amenities that have been created specifically to be empathetic to the challenges of modern travel, including its 100% Guest Satisfaction Guarantee. Radisson is modern in outlook, socially responsible and service-driven. At its very heart, Radisson is a brand of true hoteliers who understand modern day travel, the complexities of life on the move and the solutions hotels must offer-no matter where in the world they may be. Radisson is committed to building meaningful, personal relationships and has a passion for Yes I Can! hospitality.
    Radisson hotels are conveniently situated in major urban and suburban settings, in resort destinations, business districts and airport gateways.
    Radisson can be found in the places guest need us the most - near airports, city centers and resorts. Current locations can be found in the Americas and Asia Pacific with plans in motion to expand even further throughout the world.
    Tiered Branding
    Radisson is a two-tiered brand offering a choice of an upper upscale hospitality experience at our Radisson Blu hotels or an upscale experience at our Radisson hotels. Radisson Blu flagship properties can be found globally in prime locations, including major cities, airport gateways and leisure destinations around the world.
    Look for upscale Radisson hotels in major urban and suburban locations, as well as near airports and business districts around the world.
    As of Year End 2018, Radisson has 217 hotels operating throughout the world with 38,940 rooms
    and 104 hotels in the development pipeline with an additional 23,745 rooms.

    Our initial Fee $500/room, $75,000 minimum