Motel 6 vs SpringHill Suites Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Motel 6 vs SpringHill Suites including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees

 
Motel 6 Franchise
SpringHill Suites Franchise
Investment $206,850 - $8,823,850$9,403,000 - $26,051,800
Franchise Fee $25,000 - $35,000$60,000 - $100,000
Royalty Fee 5%-
Advertising Fee 3.5%-
Year Founded 19621998
Year Franchised 19961998
Term Of Agreement 10-15 years-
Term Of Agreement 10-15 years-
Renewal Fee 50% of current franchisee fee-


Business Experience Requirements

 
Motel 6 Franchise
SpringHill Suites Franchise
Experience
  • General business experience
  • -

    Financing Options

     
    Motel 6 Franchise
    SpringHill Suites Franchise
      In-House/3rd PartyIn-House/3rd Party
    Franchise Fees No/Yes-/-
    Start-up Costs No/Yes-/-
    Equipment No/Yes-/-
    Inventory No/Yes-/-
    Receivables No/No-/-
    Payroll No/No-/-

    Training & Support

     
    Motel 6 Franchise
    SpringHill Suites Franchise
    Training On-The-Job Training: 25-30 hours Classroom Training: 40 hours Additional Training: Annual convention -
    Support Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Proprietary Software Franchisee Intranet Platform-
    Marketing Co-op Advertising Ad Templates National Media Social media SEO Website development Email marketing Loyalty program/app-
    Operations 10% of all franchisees own more than one unit

    Number of employees needed to run franchised unit: 10 - 20

    Absentee ownership of franchise is allowed. (70% of current franchisees are owner/operators)

    -

    Expansion Plans

     
    Motel 6 Franchise
    SpringHill Suites Franchise
    US Expansion --
    Canada Expansion No-
    International Expansion Yes-

    Company Overviews

    About Motel 6

    We'll Leave the Light on for You!
     Thanks to one of the most successful ad campaigns in the history of the hotel industry, Motel 6 enjoys strong brand awareness and high guest loyalty. After more than 40 years, Motel 6 is still a true American icon and continues to outperform the competition. Founded in 1962 in Santa Barbara, California, Motel 6 is synonymous with a great travel value. The first Motel 6 in Santa Barbara still leaves the light on today, but a lot has changed for the motel chain that pioneered the first real economy motel designed for the no-frills traveler.
     The original price of a night's stay at Motel 6 was just $6.00, and thus established the brand name for an American classic. The promise of the lowest price of any national chain and a clean, comfortable room are Motel 6 virtues. Motel 6 is a household name, synonymous with quality and value. It enjoys the highest brand recognition factor of any economy lodging brand.
     The brand continues to grow and currently has approximately 1,200 locations with more than 120,000 rooms in the United States and Canada. Part of G6 Hospitality, Motel 6 is the largest owned and operated hotel chain in North America.

    Franchisor is seeking new franchise units throughout the U.S. and  Asia, Canada, Central America, Mexico and South America

    The total investment necessary to begin operation of a newly constructed 100 room Motel 6 Motel (excluding land acquisition costs) is $6,891,850 to $8,823,850 and a conversion 100 room Motel 6 Motel (excluding land acquisition costs) is $206,850 to $2,106,050. This includes $33,850 in fixed pre-opening fees, which must be paid to the franchisor or their affiliates.
    Veteran Incentives  $1,500 for training
    "Entrepreneur
    #96 in Franchise 500 for 2020.
    #197 in Franchise 500 for 2021.




    About SpringHill Suites

    Moderately priced, all-suite lodging brand Guest suites that are up to 25% larger than standard hotel rooms Features include: - Complimentary continental breakfast - Self-serve business center - Indoor pool - Whirlpool/spa (most locations) - High-speed internet access - Exercise room.

    The total investment necessary to begin operation of a newly-constructed prototypical SpringHill Suites by Marriott hotel, excluding the cost of real estate and related costs (building permit, tap, and impact fees), ranges from $9,403,000 to $20,678,400 for an 80 to 110-suite SpringHill Suites by Marriott hotel and from $13,266,100 to $26,051,800 for a 120 to 150-suite SpringHill Suites by Marriott hotel. This includes approximately $150,300 to $207,100 that must be paid to the franchisor or an affiliate.