Motel 6 vs Kimpton Hotels & Restaurants Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Motel 6 vs Kimpton Hotels & Restaurants including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees
 
Motel 6 Franchise
Kimpton Hotels & Restaurants Franchise
Investment $206,850 - $8,823,850$49,789,087 - $70,127,050
Franchise Fee $25,000 - $35,000$75,000
Royalty Fee 5%5%
Advertising Fee 3.5%-
Year Founded 1962-
Year Franchised 1996-
Term Of Agreement 10-15 years-
Term Of Agreement 10-15 years-
Renewal Fee 50% of current franchisee fee-


Business Experience Requirements
 
Motel 6 Franchise
Kimpton Hotels & Restaurants Franchise
Experience
  • General business experience
    		• -

    Financing Options
     
    Motel 6 Franchise
    Kimpton Hotels & Restaurants Franchise
      In-House/3rd PartyIn-House/3rd Party
    Franchise Fees No/Yes-/-
    Start-up Costs No/Yes-/-
    Equipment No/Yes-/-
    Inventory No/Yes-/-
    Receivables No/No-/-
    Payroll No/No-/-

    Training & Support
     
    Motel 6 Franchise
    Kimpton Hotels & Restaurants Franchise
    Training On-The-Job Training: 25-30 hours Classroom Training: 40 hours Additional Training: Annual convention -
    Support Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Proprietary Software Franchisee Intranet Platform-
    Marketing Co-op Advertising Ad Templates National Media Social media SEO Website development Email marketing Loyalty program/app-
    Operations 10% of all franchisees own more than one unit

    Number of employees needed to run franchised unit: 10 - 20

    Absentee ownership of franchise is allowed. (70% of current franchisees are owner/operators)

    		-

    Expansion Plans
     
    Motel 6 Franchise
    Kimpton Hotels & Restaurants Franchise
    US Expansion -Yes
    Canada Expansion No-
    International Expansion YesYes

    Company Overviews

    About Motel 6

    We'll Leave the Light on for You!
     Thanks to one of the most successful ad campaigns in the history of the hotel industry, Motel 6 enjoys strong brand awareness and high guest loyalty. After more than 40 years, Motel 6 is still a true American icon and continues to outperform the competition. Founded in 1962 in Santa Barbara, California, Motel 6 is synonymous with a great travel value. The first Motel 6 in Santa Barbara still leaves the light on today, but a lot has changed for the motel chain that pioneered the first real economy motel designed for the no-frills traveler.
     The original price of a night's stay at Motel 6 was just $6.00, and thus established the brand name for an American classic. The promise of the lowest price of any national chain and a clean, comfortable room are Motel 6 virtues. Motel 6 is a household name, synonymous with quality and value. It enjoys the highest brand recognition factor of any economy lodging brand.
     The brand continues to grow and currently has approximately 1,200 locations with more than 120,000 rooms in the United States and Canada. Part of G6 Hospitality, Motel 6 is the largest owned and operated hotel chain in North America.

    Franchisor is seeking new franchise units throughout the U.S. and  Asia, Canada, Central America, Mexico and South America

    The total investment necessary to begin operation of a newly constructed 100 room Motel 6 Motel (excluding land acquisition costs) is $6,891,850 to $8,823,850 and a conversion 100 room Motel 6 Motel (excluding land acquisition costs) is $206,850 to $2,106,050. This includes $33,850 in fixed pre-opening fees, which must be paid to the franchisor or their affiliates.
    Veteran Incentives  $1,500 for training
    "Entrepreneur
    #96 in Franchise 500 for 2020.
    #197 in Franchise 500 for 2021.




    About Kimpton Hotels & Restaurants

    "Kimpton

    At Kimpton, it’s always personal. We focus on what it means to be human and an individual. You’ll quickly learn  Kimpton’s not just a hospitality job. Here, you’ll join a mission to make lives better. No biggie. The real you is a job requirement; your diverse background, talents, and quirks are what help our company connect meaningfully with our guests. You’ll lead your own personal career path while you help make each guest’s journey feel more personal. You won’t just punch a clock and count the hours; you’ll make it count.
    That’s why FORTUNE magazine has put  Kimpton on its “Best Companies To Work For” list nine times. It’s why we score 100 on the Human Rights Campaign Foundation’s Corporate Equality Index every year. Our guests feel it too - it’s why we’re consistently ranked as a best-loved hospitality company. Our thriving company culture, numerous hospitality career tracks, and rich benefits and perks also make us one of the best places to work. We take care of all of our people with great benefits, like paid time off; medical, dental, and vision plans; life, short-term, and long-term disability insurance; 401(k) with employer matching; 6 weeks paid paternity/maternity leave; back-up child and elder care; robust professional and personal development through our own  Kimpton University; and employee discounts at our 60+ hotels nationwide.
    Plus, we throw in some extra Kimpton-style perks, like wellness programs and, of course, pet insurance. We’re a best place to work because we’re driven by our passion for unscripted, heartfelt care. From the first whirl of a hula hoop at your employee orientation (yes, it happens) to every  Kimpton Moment thereafter, you’re going to love it here as much as our guests do.