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Below is an in-depth analysis and side-by-side comparison of LearningRx vs Bridge International Academies including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $90,000 - $149,000 | N/A |
Franchise Fee | $25,000 | N/A |
Royalty Fee | 7% -8% | - |
Advertising Fee | 3% | - |
Year Founded | 1986 | - |
Year Franchised | 2003 | - |
Term Of Agreement | 10 years | - |
Term Of Agreement | 10 years | - |
Renewal Fee | $5K | - |
Business Experience Requirements |
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Experience | - | - |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/No | -/- |
Start-up Costs | No/No | -/- |
Equipment | No/No | -/- |
Inventory | No/No | -/- |
Receivables | No/No | -/- |
Payroll | No/No | -/- |
Training & Support |
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Training | As a brain training company, we value initial and ongoing training very highly. Our training includes a 2-day job shadowing with one of our franchisees prior to our 10-day training in Colorado Springs, CO. The 10-day franchise training covers our over 200 proprietary training procedures, marketing, public relations, business operations, networking, testing, administration, hiring, and much more. Our brain trainers are trained on-site by the franchisee, using over 40 hours of online material as well as 20-30 hours of in-person training and observation. We also offer ongoing training and support via our Helpdesk (phone and email support) and quarterly calls with our support team. | - |
Support | We know that the success of our franchisees is our success. Valuable support is a top priority for us, and we strive to help our franchisees however possible. Our support team is led by a former franchisee and LearningRx parent, who understands the day-to- day running of a center firsthand. We also have a marketing and business coach, who will help our first-year franchisees create and implement their 12-month business plan and offer ongoing support of business operations. The support team also runs the helpdesk, which is available by phone and email and boasts a very fast turnaround. We provide a franchise operations system designed to support all of your business needs from site selection and build out to launch marketing and sales prospecting. We are continually introducing new Brain Balance programs, products and services to increase your sales opportunities. Through national media exposure, training and consulting by program creator and co-founder, Dr. Robert Melillo renowned researcher, lecturer and author of several best sellers including, Disconnected Kids, Reconnected Kids and his latest book, Autism | - |
Marketing | We offer new materials on a regular basis across multiple platforms: social media, print, TV, radio, PPC, SEO, etc. You can also join a voluntary marketing co-op where applicable. *National PR exposure *Exposure Across the Digital Landscape *Web-based Requisition System for Customized Marketing Materials *Local Marketing Guidance | - |
Operations | 10% of all franchisees own more than one unit Number of employees needed to run franchised unit: 3 - 3 Absentee ownership of franchise is allowed. (67% of current franchisees are owner/operators) | - |
Expansion Plans |
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US Expansion | Yes | - |
Canada Expansion | Yes | - |
International Expansion | No | Yes |
Bridge International Academies was born out of a conversation Jay Kimmelman, Shannon May, and Phil Frei shared in 2007. Passionate advocates for education and issues related to global poverty, our three cofounders wondered why no one was thinking about schools in developing countries the way Starbucks thought about coffee. Why hadn't anyone tried to tackle education for the bottom of the pyramid by building a large-scale chain of low-cost, high-quality schools? Costs could remain low due to scale. Quality would be ensured due to standardization. Monetizing the institution would guarantee sustainability and, importantly, place the parents in control. Our trio decided to be the first to try. Bringing with them Jay's experience founding Edusoft (an education software company in the USA), Shannon's background in education, international development, and sustainable design, and Phil's history of developing award-winning educational toys (some licensed by LEGO!), they developed the Academy-in-a-Box model that continues to guide the company today. In January 2009, the first Bridge International Academy opened in the Mukuru slum in Nairobi, Kenya. Today there are hundreds of academies with more launching every term. Expansion plans are in place on a global level with a mission of reaching 10,000,000 children.