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Below is an in-depth analysis and side-by-side comparison of Culver vs Big Town Hero including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $2,349,000 - $5,356,000 | $73,550 - $245,200 |
Franchise Fee | $55,000 | $20,000 |
Royalty Fee | 4% | - |
Advertising Fee | 2.5% | - |
Year Founded | 1984 | 1982 |
Year Franchised | 1988 | 1989 |
Term Of Agreement | 15 years | - |
Term Of Agreement | 15 years | - |
Renewal Fee | $30K | - |
Business Experience Requirements |
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Experience | - | - |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/Yes | -/- |
Start-up Costs | No/Yes | -/- |
Equipment | No/Yes | -/- |
Inventory | No/Yes | -/- |
Receivables | No/Yes | -/- |
Payroll | No/Yes | -/- |
Training & Support |
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Training | - | - |
Support | Newsletter, Meetings, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives | - |
Marketing | Ad slicks, National media, Regional advertising | - |
Operations |
30% of all franchisees own more than one unit Number of employees needed to run franchised unit: 40 - 50
Absentee ownership of franchise is NOT allowed. (100% of current franchisees are owner/operators) | - |
Expansion Plans |
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US Expansion | Yes | - |
Canada Expansion | No | - |
International Expansion | No | - |
After working with his parents in their restaurants, Craig Culver decided it was time to open one for himself. In 1984 Culver, with the help of his wife Lea and parents George and Ruth, transformed the A&W his parents owned since the sixties into Culver's Frozen Custard. Its founder's family inspired the menu for the initial Sauk City, Wisconsin, restaurant. When Culver's mother made hamburgers, she would put a dab of butter on the crown of the hamburger buns before toasting them; something her children felt made them taste better. Today, employees at each Culver's location use the same technique when making their ButterBurgers. There are Culver's locations in twelve states. All Culver's franchisees are owner/operators.
We’re looking for leaders with the initiative and skills to take a team of people and operate a Culver’s according to our high standards. You need energy and enthusiasm. You have to be willing to work hard. You have to love people and believe, as we do, that having a great heart is also good business.
Culver’s has grown to over 500 restaurants in 22 states.
Our story begins in 1981: Big Town Hero was then just a twinkle in the eye of a young college student. His
idea: to provide a healthy, better-tasting alternative to fast-food
restaurants - a sandwich shop that served great food with great service
to match.
Our founder created his experience in the sandwich business in the
college town of Corvallis, Oregon. His unique, fresh sandwiches on
homemade bread were an immediate success, and the Big Town legend was
born (Campus Hero back then).
Today, Big Town Hero is a culinary destination throughout the western
United States; each store features an on-site bakery where we prepare
our fabulous, famous bread efficiently from scratch daily. Our stores
are growing as fast as our reputation: The Ultimate Sandwich is back and
better than ever!
Through our growth and expansion, one thing will always remain unchanged - our unwavering commitment to fresh quality and legendary service.