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Below is an in-depth analysis and side-by-side comparison of Happy Joe's vs Bottoms Up Pizza including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $24,470 - $1,030,625 | $485,650 - $829,250 |
Franchise Fee | $15,000 - $17,000 | $35,000 |
Royalty Fee | 4.5%-5% | 5% |
Advertising Fee | 1.5% | - |
Year Founded | 1972 | 1990 |
Year Franchised | 1973 | 2006 |
Term Of Agreement | 15 years | - |
Term Of Agreement | 15 years | - |
Renewal Fee | 10% of fee or $2K | - |
Business Experience Requirements |
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Experience | - | |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/Yes | No/No |
Start-up Costs | No/Yes | No/Yes |
Equipment | No/Yes | No/Yes |
Inventory | No/Yes | No/No |
Receivables | No/Yes | No/No |
Payroll | No/Yes | No/No |
Training & Support |
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Training | On-The-Job Training: 300 hours Classroom Training: 40 hours | - |
Support | Purchasing Co-ops Newsletter Meetings/Conventions Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software | - |
Marketing | Co-op Advertising Ad Templates Regional Advertising Social media Website development Email marketing Loyalty program/app | - |
Operations |
33% of all franchisees own more than one unit Number of employees needed to run franchised unit: 45 Absentee ownership of franchise is allowed. (100% of current franchisees are owner/operators) | - |
Expansion Plans |
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US Expansion | Yes | - |
Canada Expansion | No | No |
International Expansion | Yes | No |
Lawrence Joseph Whitty had worked in the bakery business for years before becoming an assistant manager at a Shakey's pizzeria. He decided to combine his baking skills with the experience he had gained from working at a pizza restaurant, where he would often hear families decide to go out for ice cream for dessert. Combining pizza and ice cream, Whitty opened the first Happy Joe's Pizza & Ice Cream Parlor in East Davenport, Iowa, in 1972. His signature item was the Happy Joe's Special, a pizza with Canadian bacon and sauerkraut that Whitty created from leftovers in his mother's kitchen. After a franchisee suggested adding tacos to the menu, Whitty created the restaurant's best-selling product, the Taco Pizza.
Seeking new franchisees in the following regions/states:
Bottoms Up is one of the most exciting opportunities in the franchise market today! The full-service restaurant offers customers gourmet products, excellent service, and an atmosphere where one can sit back and enjoy. The casual dining restaurant provides an upscale, sophisticated environment with modern, artistic elements. Most famous for its unique "slices", Bottoms Up has been voted "Best Pizza" by Richmonders for nearly two decades. The franchise units are a scaled down version of the original Bottoms Up, located in upscale retail centers, with a footprint of 3,500-4,200 square feet. Franchise expansion plans are in full force throughout the Southeast.