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Updated RecentlyHappy Joe's vs MidiCi The Neapolitan Pizza Company Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of Happy Joe's vs MidiCi The Neapolitan Pizza Company including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $24,470 - $1,030,625 | $611,616 - $752,948 |
| Franchise Fee | $15,000 - $17,000 | $46,000 |
| Royalty Fee | 4.5%-5% | - |
| Advertising Fee | 1.5% | - |
| Year Founded | 1972 | - |
| Year Franchised | 1973 | - |
| Term Of Agreement | 15 years | - |
| Term Of Agreement | 15 years | - |
| Renewal Fee | 10% of fee or $2K | - |
Business Experience Requirements |
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| Experience | Helpful skills include management of personnel, guest service and bookkeeping. | |
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | No/Yes | -/- |
| Start-up Costs | No/Yes | -/- |
| Equipment | No/Yes | -/- |
| Inventory | No/Yes | -/- |
| Receivables | No/Yes | -/- |
| Payroll | No/Yes | -/- |
Training & Support |
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| Training | On-The-Job Training: 300 hours Classroom Training: 40 hours | Four- to six-week Initial Training Program at MidiCi University in Los Angeles at MidiCi The Neapolitan Pizza Company’s Global Headquarters |
| Support | Purchasing Co-ops Newsletter Meetings/Conventions Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software | MidiCi The Neapolitan Pizza Company provides the following support for franchisees: Four- to six-week Initial Training Program at MidiCi University in Los Angeles at MidiCi The Neapolitan Pizza Company’s Global Headquarters 10 days of opening support PR and Grand Opening support Ongoing field visits Franchisor support from a team of 100 people at our Global Headquarters |
| Marketing | Co-op Advertising Ad Templates Regional Advertising Social media Website development Email marketing Loyalty program/app | - |
| Operations |
33% of all franchisees own more than one unit Number of employees needed to run franchised unit: 45 Absentee ownership of franchise is allowed. (100% of current franchisees are owner/operators) | - |
Expansion Plans |
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| US Expansion | Yes | Yes |
| Canada Expansion | No | - |
| International Expansion | Yes | Yes |
Company Overviews
About Happy Joe's
Lawrence Joseph Whitty had worked in the bakery business for years before becoming an assistant manager at a Shakey's pizzeria. He decided to combine his baking skills with the experience he had gained from working at a pizza restaurant, where he would often hear families decide to go out for ice cream for dessert. Combining pizza and ice cream, Whitty opened the first Happy Joe's Pizza & Ice Cream Parlor in East Davenport, Iowa, in 1972. His signature item was the Happy Joe's Special, a pizza with Canadian bacon and sauerkraut that Whitty created from leftovers in his mother's kitchen. After a franchisee suggested adding tacos to the menu, Whitty created the restaurant's best-selling product, the Taco Pizza.
Seeking new franchisees in the following regions/states:
About MidiCi The Neapolitan Pizza Company
MidiCi The Neapolitan Pizza Company is a fast-fine pizza franchise that brings friends together. We opened our first restaurant to great fanfare in Los Angeles in 2015; we plan to open 50 by the end of 2017, and we aim to open 1,000 locations within 20 years. Why are we confident? Because people love pizza, they love personalization, and they love quality. But even more than that, they love spending time with one another.
MidiCi, pronounced Mee-Dee-Chee means "You Tell Me" in Italian. We offer fully personalized pizzas baked-to-order in a traditional wood-fired brick oven made from the stones of Naples. Staying true to its Neapolitan roots, the pizza dough is created with only four fine ingredients - double zero and Neapolitan flour, sea salt, pure water and yeast. Garnishes are derived from authentic crushed GMO-free Neapolitan tomatoes, "white gold” mozzarella di buffala and Italian cold-pressed extra virgin olive oil. MidiCi also serves hand-tossed salads, small bites, desserts including Nutella® pizza, coffee, beer and wine.