Berryhill Baja Grill vs Johnny Rockets Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Berryhill Baja Grill vs Johnny Rockets including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees
 
Berryhill Baja Grill Franchise
Johnny Rockets Franchise
Investment $257,500 - $527,500$581,000 - $877,000
Franchise Fee $25,500 - $30,000$49,000
Royalty Fee 5%5%
Advertising Fee --
Year Founded 19911986
Year Franchised 20001987
Term Of Agreement 20 years10 years w/two 5-year options
Term Of Agreement 20 years10 years w/two 5-year options
Renewal Fee --


Business Experience Requirements
 
Berryhill Baja Grill Franchise
Johnny Rockets Franchise
Experience
  • Industry experience
  • General business experience
    		•  You and/or a business partner(s) must have at least two years restaurant owner/operator experience.

    You and/or a business partner(s) must have a net worth of $500 thousand per unit, and available liquid capital of $200 thousand per unit, or more, (net worth of $1.5 million per unit, and available liquid capital of $500 thousand per unit, or more, outside of the U.S.), in order to qualify for development of up to five units.

    Development of six units or more will be considered on a case by case basis, pending your net worth and available liquid capital.


    Financing Options
     
    Berryhill Baja Grill Franchise
    Johnny Rockets Franchise
      In-House/3rd PartyIn-House/3rd Party
    Franchise Fees No/NoNo/No
    Start-up Costs No/NoNo/No
    Equipment No/NoNo/No
    Inventory No/NoNo/No
    Receivables No/NoNo/No
    Payroll No/NoNo/No

    Training & Support
     
    Berryhill Baja Grill Franchise
    Johnny Rockets Franchise
    Training --
    Support Grand opening, Internet, Security/safety procedures, Field operations/evaluationsMeetings, Grand opening, Field operations/evaluations
    Marketing Co-op advertisingNational media, Regional advertising
    Operations 1% of all franchisees own more than one unit

    Number of employees needed to run franchised unit: 30

    Absentee ownership of franchise is allowed. (100% of current franchisees are owner/operators)

    		 Franchisees required to buy multiple units/master licenses; 95% of all franchisees own more than one unit

    Number of employees needed to run franchised unit: 48 - 53

    Absentee ownership of franchise is NOT allowed. (98% of current franchisees are owner/operators)

    Expansion Plans
     
    Berryhill Baja Grill Franchise
    Johnny Rockets Franchise
    US Expansion --
    Canada Expansion NoNo
    International Expansion YesYes

    Company Overviews

    About Berryhill Baja Grill

    Franchise your own Berryhill: After a decade of success in bringing Baja to the masses, we are looking to add to our family tree. Of course, we know a good thing when we see it (and eat it), and Berryhill Baja Grill’s blend of palate-pleasing cuisine in a relaxed, inviting Baja-inspired atmosphere is a hit. Our franchising system is based on the belief that our success is dependent upon the success of those in our family. That means we take pride in building solid partnerships with our franchisees, vendors, and employees. Our selection of prospective franchisees is based on an assessment of overall business experience and personal qualifications. We look for enthusiastic individuals with experience and resources to develop multiple-unit operations in the United States and beyond. While our focus is on multi-unit development, single-unit development is considered on an individual basis.

    About Johnny Rockets

    Johnny Rockets is an international restaurant chain that offers the food, fun and friendliness of classic, timeless, feel-good Americana. Every Johnny Rockets restaurant serves simple, great-tasting food from a menu of all-American favorites, including our juicy hamburgers, crispy American Fries, classic sandwiches and rich, delicious hand-dipped shakes and malts. It's the place to go for friendly service, flavorful food, uplifting music and relaxed, casual fun. With annual sales in excess of $300 million, Johnny Rockets is a time-tested brand with an extraordinarily high awareness level, a loyal customer base and a broad demographic appeal. The all-American theme is one that has proven to be universal and that leaps across all geographic and cultural boundaries. It easily translates into any language and relates to the best concepts of America, around the globe. Throughout the world, people appreciate the stereotypical home-cooked goodness of classic comfort foods; smiling, outgoing service and a bright, clean, cheerful atmosphere.

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