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Updated RecentlyChoice Hotels vs Howard Johnson Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of Choice Hotels vs Howard Johnson including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $88,050 - $13,166,100 | $336,552 - $9,898,595 |
| Franchise Fee | $10,000 - $60,000 | $35,000 - $38,000 |
| Royalty Fee | Varies | 4.5% |
| Advertising Fee | Varies | 4% |
| Year Founded | 1939 | 1925 |
| Year Franchised | 1962 | 1954 |
| Term Of Agreement | 20 years | 15-20 years |
| Term Of Agreement | 20 years | 15-20 years |
| Renewal Fee | - | - |
Business Experience Requirements |
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| Experience | - | |
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | No/Yes | No/No |
| Start-up Costs | No/Yes | Yes/No |
| Equipment | No/Yes | Yes/No |
| Inventory | No/Yes | Yes/No |
| Receivables | No/No | Yes/No |
| Payroll | No/No | Yes/No |
Training & Support |
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| Training | - | Regional workshops |
| Support | Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Field operations/evaluations | Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives |
| Marketing | Co-op advertising, Ad slicks, National media, Regional advertising | Co-op advertising, National media, Regional advertising |
| Operations |
Franchisees required to buy multiple units/master licenses
Absentee ownership of franchise is allowed. |
International franchisees required to buy multiple units/master licenses; 25% of all franchisees own more than one unit Number of employees needed to run franchised unit: 25 Absentee ownership of franchise is allowed. |
Expansion Plans |
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| US Expansion | - | - |
| Canada Expansion | No | No |
| International Expansion | Yes | Yes |
Company Overviews
About Choice Hotels
A group of Southern motel owners got together in 1939 to discuss the state of the lodging industry, hoping to do something to change the negative opinion the public had about motels (FBI director J. Edgar Hoover had warned that motels were used as bases of operations by gangsters). owners set about to create a set of quality standards for motels and agreed to publish the names of establishments that complied with these standards. In 1940, the group officially named itself Quality Courts United Inc. In 1990, Quality became known as Choice Hotels International Inc. The hotels in the chain now include Sleep, Comfort, Quality, Clarion, Rodeway, Econo Lodge and Cambria.
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#29 in Canada's Top franchises.
About Howard Johnson
With an advance of $500, Howard Dearing Johnson obtained a little patent drug shop in Quincy, Massachusetts, in 1925. He utilized an antiquated, hand-wrenched cooler in the store's storm cellar to make vanilla, chocolate and strawberry frozen yogurt for the shop's pop wellspring. After three years, with menu increases like franks and ground sirloin sandwiches, he opened the primary Howard Johnson's Restaurant. By 1935, there were 25 Howard Johnson frozen yogurt and sandwich remains in Massachusetts. After five years, with more than 100 eateries on the Atlantic Coast, Johnson opened the main road eatery on the Pennsylvania Turnpike. In 1954, when the organization worked 400 eateries, the primary Howard Johnson lodging opened in Savannah, Georgia. After Johnson's child assumed control over the organization in 1959, it was in this way procured by three unique organizations before Cendant Corp. purchased the inn network in 1990. Howard Johnson Int'l. establishments offer mid-evaluated holding up at Howard Johnson Plaza Hotels, Howard Johnson Hotels, Howard Johnson Inns and Howard Johnson Express Inns. Youngsters remain free at Howard Johnson, and Road Rally and AARP offer senior rebates at the lodgings.
The total investment necessary to begin operation of a Howard Johnson
franchise for a 100 room new construction facility ranges from
$5,393,268 to $9,898,595.
The total investment necessary to begin
operation of a Howard Johnson franchise for a 100 room conversion
facility ranges from $336,552 to $2,967,018.
Land acquisition costs are not included in these
ranges. The above amounts include a range of $43,600 to $72,925 that
must be paid to the franchisor or an affiliate.
#289 in Franchise 500 for 2020.