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Below is an in-depth analysis and side-by-side comparison of All American Specialty Restaurants vs Shakes Alive including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $195,000 - $265,000 | N/A |
Franchise Fee | $25,000 | N/A |
Royalty Fee | 3% | - |
Advertising Fee | 1% | - |
Year Founded | 1986 | - |
Year Franchised | 1987 | - |
Term Of Agreement | 10 years | - |
Term Of Agreement | 10 years | - |
Renewal Fee | $6K | - |
Business Experience Requirements |
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Experience | - | |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/Yes | -/- |
Start-up Costs | No/Yes | -/- |
Equipment | No/Yes | -/- |
Inventory | No/Yes | -/- |
Receivables | No/Yes | -/- |
Payroll | No/Yes | -/- |
Training & Support |
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Training | - | Covers the areas of administration, operations, customer service and more. Valuable, hands-on experience will be gained through on-the-job training at an existing Shakes Alive! location. Shortly before your location opens, an experienced trainer will attend your grand opening in order to help assure that things start as smooth as possible. |
Support | Newsletter, Meetings, Toll-free phone line, Grand opening, Security/safety procedures, Field operations/evaluations | We are eager to share our expertise with you, and will be available to answer your questions by phone or email at any time. Plus, you will be periodically visited by a Shakes Alive! representative who can provide assistance and insight. |
Marketing | Ad slicks, Regional advertising | Includes marketing plans in advertising materials for use in your own local market. |
Operations |
20% of all franchisees own more than one unit Number of employees needed to run franchised unit: 6 - 7
Absentee ownership of franchise is allowed. (50% of current franchisees are owner/operators) | - |
Expansion Plans |
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US Expansion | - | - |
Canada Expansion | No | - |
International Expansion | No | - |
In the mid-1980s, frozen yogurt was growing in popularity, but there were no shops in the major malls of Idaho, Oregon and Washington serving the treat. Seeing the demand for such shops in the Pacific Northwest, CR Duffie Jr. started the All American Frozen Yogurt Co. in Portland in 1986. The company began franchising one year later.
To reach a larger customer base, ice cream was added to the menu in 1989, and the stores became known as
All American Ice Cream and Frozen Yogurt Shops. There are now locations in shopping centers throughout the Pacific Northwest and West.