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Updated RecentlyCousins Subs vs Potbelly Sandwich Shop Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of Cousins Subs vs Potbelly Sandwich Shop including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $119,200 - $300,800 | $534,950 - $874,000 |
| Franchise Fee | $25,000 | $40,000 |
| Royalty Fee | 6% | 6% |
| Advertising Fee | 2% | Up to 4% |
| Year Founded | 1972 | 1977 |
| Year Franchised | 1985 | 2009 |
| Term Of Agreement | 10 years +10 | - |
| Term Of Agreement | 10 years +10 | - |
| Renewal Fee | - | - |
Business Experience Requirements |
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| Experience | Potbelly is looking for "Potbelly People" to become franchisees. That means people that love working with a team, have solid business experience (not necessarily in restaurants), the financial qualifications, possess personal motivation and have been successful. Our franchise owner/operator model is a two person team. Whether a family partnership or a business partnership we are looking for an operating team that wants to be owners of the neighborhood sandwich shop within their community. | |
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | No/Yes | -/Yes |
| Start-up Costs | No/Yes | -/Yes |
| Equipment | No/Yes | -/Yes |
| Inventory | No/Yes | -/Yes |
| Receivables | No/No | -/Yes |
| Payroll | No/No | -/Yes |
Training & Support |
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| Training | On-The-Job Training: 185 hours Classroom Training: 53 hours Additional Training: 21 days training total | All new franchisees participate in a 10-12 week training program. This consists of real life experience in one of our company-owned training shops. In addition, we will train your key holding employees for 6 weeks at one of our company-owned training shops. Once completed, franchisees receive regular updates to their training along with our company-owned stores, including regular on site reviews. On-The-Job Training: 355 hours Classroom Training: 80 hours |
| Support | Purchasing Co-ops Newsletter Meetings/Conventions Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Franchisee Intranet Platform | Purchasing Co-ops Newsletter Meetings/Conventions Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform |
| Marketing | Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app | Ad Templates Social media SEO Website development Email marketing Loyalty program/app |
| Operations |
10% of all franchisees own more than one unit Number of employees needed to run franchised unit: 20 Absentee ownership of franchise is allowed. | - |
Expansion Plans |
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| US Expansion | No | Yes |
| Canada Expansion | No | - |
| International Expansion | No | Yes |
Company Overviews
About Cousins Subs
Great food. High quality. Good value. Committed. These are the words our guests and franchisees use to describe the Cousins Subs opportunity.
Our guests love our food, and our franchisees respect our organization. Our vision of excellence is what keeps us growing and keeps our guests coming back on a regular basis.
We are Cousins Subs , a leader in the growing QSR (Quick Service Restaurant) segment of the restaurant industry. Cousins Subs competitive advantages include:
- Being a cash business with low receivables and little inventory.
- Having a multi-unit market penetration strategy.
- Possessing an in-depth understanding of the future of our business and industry
- Offering innovative and automated business systems.
We invite you to visit several of our locations, and contact us to learn more. Whether you are interested in developing an entire market or to begin with a single unit franchise, Cousins Subs is your franchise of choice!
Seeking new franchisees in Arkansas, Arizona, Florida, Iowa, Illinois, Indiana, Kansas, Michigan,
Minnesota, Missouri, North Dakota, Oklahoma, South Dakota, Texas,
and Wisconsin