TCBY vs U-Swirl-n-Go Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of TCBY vs U-Swirl-n-Go including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees
 
TCBY Franchise
U-Swirl-n-Go Franchise
Investment $330,000 - $435,000$360,000 - $466,000
Franchise Fee $35,000$25,000
Royalty Fee 6%-
Advertising Fee 2%-
Year Founded 19812008
Year Franchised 19822008
Term Of Agreement 10 years-
Term Of Agreement 10 years-
Renewal Fee --


Business Experience Requirements
 
TCBY Franchise
U-Swirl-n-Go Franchise
Experience
  • Industry experience
  • General business experience
  • Marketing skills
    		• -

    Financing Options
     
    TCBY Franchise
    U-Swirl-n-Go Franchise
      In-House/3rd PartyIn-House/3rd Party
    Franchise Fees No/Yes-/-
    Start-up Costs No/Yes-/-
    Equipment No/Yes-/-
    Inventory No/Yes-/-
    Receivables No/No-/-
    Payroll No/No-/-

    Training & Support
     
    TCBY Franchise
    U-Swirl-n-Go Franchise
    Training --
    Support Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations-
    Marketing Ad slicks, National media, Regional advertising-
    Operations International franchisees required to buy multiple units/master licenses

    Absentee ownership of franchise is allowed.

    		-

    Expansion Plans
     
    TCBY Franchise
    U-Swirl-n-Go Franchise
    US Expansion -Yes
    Canada Expansion No-
    International Expansion Yes-

    Company Overviews

    About TCBY

    TCBY Enterprises Inc. was founded in 1981 by Frank Hickingbotham. Hickingbotham got the idea after he tried frozen yogurt for the first time, exclaiming, 'This can't be yogurt!' The initials of that outburst became the name of the company. Now renamed to stand for 'The Country's Best Yogurt,' TCBY has locations across the United States and in more than 60 countries. In 2000 TCBY merged with Capricorn Investors, the principal shareholder of Mrs. Fields' Holdings Inc. The merger allows TCBY to partner with Mrs. Fields' Original Cookies and other members of the Mrs. Fields family, including Pretzel Time and the Great American Cookie Co. Based in Little Rock, Arkansas, TCBY offers franchise units in both traditional and nontraditional locations. It has co-branding relationships with Subway, Blimpie's and Taco Bell.
     
    TCBY is the original and most well-known frozen yogurt brand, leading the market in nutrition, taste and product quality. Serving communities nationwide for 40 years, TCBY is a successful model that has fueled the growth of a thriving industry. TCBY, which currently has over 250 franchise locations worldwide, offers an extensive product line, with most yogurt flavors in varieties that are low in fat, nonfat, or no sugar added. TCBY launched its unique frozen yogurt classification "Super FroYo" in 2011, which is still the most nutritious frozen yogurt product available in the market, as well as was the first brand to market Greek Frozen Yogurt. Also based in Broomfield, Colorado, TCBYhas been a frozen yogurt innovator from the day its first shop opened in Little Rock, Arkansas.

    About U-Swirl-n-Go

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    U-Swirl International has launched a new concept. “U-Swirl-n-Go” is a 2-4 self-serve frozen yogurt machine kiosk (depending on size constraints) that is ideal for Convenience Stores, Truck Stops, Malls, Airports, University Food Courts, or other Non-Traditional Locations. This can be done in as little as 50 square feet of space. Because of the modular design the kiosk can be retro-fitted or featured in a new store build out as a custom design.
    Advantages:
    • Great opportunity to increase revenues and profits
    • Increase store traffic from “the pump” to “the store”
    • Turns existing floor space into “Branded Profits”
    • National Brand Alliance with over 280 traditional stores in 38 states and 4 countries
    • Cheaper and more efficient than going-it-alone
    • Minimal Space
    • Little to no additional Labor costs
    • Opportunity for a unique product offering in your trade area
    Kiosks
    • 40 - 50 square foot minimum
    • Easy install (kiosk-in-a-box)
    • Kiosks are built modularly and shipped read to assemble (retro-fit)
    • Custom design available for new store builds
    • Yogurt is machine ready
    • On-site Training