Atlanta Bread Company vs Breadsmith Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Atlanta Bread Company vs Breadsmith including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees
 
Atlanta Bread Company Franchise
Breadsmith Franchise
Investment $629,700 - $806,300$380,250 - $454,750
Franchise Fee $40,000$30,000
Royalty Fee 5%7% - 5%
Advertising Fee --
Year Founded 19931993
Year Franchised 19951993
Term Of Agreement 10 years15 years
Term Of Agreement 10 years15 years
Renewal Fee $30K$500


Business Experience Requirements
 
Atlanta Bread Company Franchise
Breadsmith Franchise
Experience
  • General business experience
  • Marketing skills
  • Restaurant experience

  • General business experience
  • Marketing skills helpful but not necessary
    		•

    Financing Options
     
    Atlanta Bread Company Franchise
    Breadsmith Franchise
      In-House/3rd PartyIn-House/3rd Party
    Franchise Fees No/NoNo/Yes
    Start-up Costs No/NoNo/Yes
    Equipment No/NoNo/Yes
    Inventory No/NoNo/Yes
    Receivables No/NoNo/Yes
    Payroll No/NoNo/Yes

    Training & Support
     
    Atlanta Bread Company Franchise
    Breadsmith Franchise
    Training -On-The-Job Training: 219.5 hours Classroom Training: 51 hours
    Support Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperativesPurchasing Co-ops Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Franchisee Intranet Platform
    Marketing Co-op advertising, Ad slicks, Regional advertisingAd Templates Social media SEO Website development Email marketing
    Operations 65% of all franchisees own more than one unit

    Number of employees needed to run franchised unit: 15 - 18

    Absentee ownership of franchise is NOT allowed. (70% of current franchisees are owner/operators)

    		 10% of all franchisees own more than one unit

    Number of employees needed to run franchised unit: 20

    Absentee ownership of franchise is NOT allowed. (100% of current franchisees are owner/operators)

    Expansion Plans
     
    Atlanta Bread Company Franchise
    Breadsmith Franchise
    US Expansion -Yes
    Canada Expansion NoNo
    International Expansion NoNo

    Company Overviews

    About Atlanta Bread Company

    Founded in 1993 by Jerry and Basil Couvaras, Atlanta Bread Company bakery/cafes serve sandwiches, soups, salads, gourmet coffees, and fresh-baked breads and pastries for breakfast, lunchtime and dinner dining.
    Each of our locations is locally owned and operated with an emphasis on community involvement and outreach. Every night, our extra bread goes to those in need and helps keep our communities fed.

    About Breadsmith

    While studying in Norway, college student Dan Sterling got his first taste of European bread. Sterling returned to the United States and graduated from Harvard Business School before starting his own company. But he never lost his love of bread, and after volunteering to help a local bakery with its accounting, he decided to launch a bakery of his own. He opened the first Breadsmith location in 1993, and the company began franchising in 1994.

    The total investment necessary to begin operation of a Breadsmith primary franchise store is $380,250 to $449,750 ($377,250 - $451,750 for veterans). This includes $100,000 to $115,000 (less $3,000 if you are a veteran) that must be paid to the franchisor or affiliate.
    An additional investment of $95,500 to $163,500 is necessary if a satellite location is opened in connection with the primary store. This includes $5,000 that must be paid to the franchisor or affiliate.
    Veteran Incentives  10% off franchise fee


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    #333 in Franchise 500 for 2020.
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