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Updated RecentlyAtlanta Bread Company vs Great American Cookie Company Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of Atlanta Bread Company vs Great American Cookie Company including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $629,700 - $806,300 | $177,700 - $476,135 |
| Franchise Fee | $40,000 | $15,000 - $35,000 |
| Royalty Fee | 5% | 6% |
| Advertising Fee | - | 1.5% |
| Year Founded | 1993 | 1977 |
| Year Franchised | 1995 | 1977 |
| Term Of Agreement | 10 years | Concurrent with lease |
| Term Of Agreement | 10 years | Concurrent with lease |
| Renewal Fee | $30K | - |
Business Experience Requirements |
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| Experience | ||
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | No/No | No/Yes |
| Start-up Costs | No/No | No/Yes |
| Equipment | No/No | No/Yes |
| Inventory | No/No | No/Yes |
| Receivables | No/No | No/No |
| Payroll | No/No | No/No |
Training & Support |
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| Training | - | On-The-Job Training: 37 hours Classroom Training: 36.5 hours |
| Support | Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives | Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Field Operations Site Selection |
| Marketing | Co-op advertising, Ad slicks, Regional advertising | Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app |
| Operations |
65% of all franchisees own more than one unit Number of employees needed to run franchised unit: 15 - 18
Absentee ownership of franchise is NOT allowed. (70% of current franchisees are owner/operators) |
Absentee ownership of franchise is allowed. |
Expansion Plans |
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| US Expansion | - | - |
| Canada Expansion | No | No |
| International Expansion | No | No |
Company Overviews
About Atlanta Bread Company
Founded in 1993 by Jerry and Basil Couvaras, Atlanta Bread Company bakery/cafes serve sandwiches, soups, salads, gourmet coffees, and fresh-baked breads and pastries for breakfast, lunchtime and dinner dining.
Each of our locations is locally owned and operated with an emphasis on
community involvement and outreach. Every night, our extra bread goes to
those in need and helps keep our communities fed.
About Great American Cookie Company
Beginning an establishment is an interest in your vocation AND your group! Don't you need to be the one to convey the treat cake to your neighborhood?
Our ease establishment opportunity is an incredible alternative for any individual who is searching for an approach to begin a profession as an entrepreneur! Every open door is distinctive, so whether you open your establishment in a shopping center, at an air terminal, or anyplace else in the middle of, you can alter your establishment for YOU!
Great American Cookies opened its first store in Atlanta's Perimeter Mall in 1977. From one family chocolate treat formula, it included an entire line of treats and brownies and started diversifying in 1978. Notwithstanding normal treats, most stores highlight extensive plate-or dish estimated treats with customized messages for gatherings or unique events.
On August 24, 1998, Mrs. Fields Original Cookies Inc. procured the organization. Mrs. Fields Famous Brands incorporates The Original Cookie Company, Pretzel Time, Hot Sam, Pretzelmaker and Mrs. Fields Cookies
Franchisor is seeking new franchise units throughout the U.S., Africa, Asia, Australia/New Zealand, Canada, Central America, Middle East, Mexico, South America
Veteran Incentives 25% off first-store franchise fee
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#70 on Franchise Rankings.com
#136 in Franchise 500 for 2020.