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Below is an in-depth analysis and side-by-side comparison of Bennigan's Grill & Tavern vs Growler USA including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $1,027,075 - $3,588,244 | $396,363 - $591,310 |
Franchise Fee | $35,000 | $35,000 |
Royalty Fee | 4% | 6% |
Advertising Fee | 1% | 3% |
Year Founded | 1976 | 2013 |
Year Franchised | 1976 | 2014 |
Term Of Agreement | 15 years | - |
Term Of Agreement | 15 years | - |
Renewal Fee | - | 396,363 - $591,310 |
Business Experience Requirements |
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Experience | �Has prior management level experience in food service and/or restaurant operations. �Willingness to follow our proven operating system �A solid business person with a strong desire to succeed �Possesses experience in restaurant franchising �Meets the financial requirements | - |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/No | -/Yes |
Start-up Costs | No/Yes | -/Yes |
Equipment | No/Yes | -/Yes |
Inventory | No/Yes | -/Yes |
Receivables | No/No | -/- |
Payroll | No/No | -/- |
Training & Support |
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Training | Bennigan's, or a designated third party, will provide training to you and your restaurant team. Your management team will be required to complete a 6 to 8 week training program based on prior experience. Onsite training will be provided to entire team before restaurant opening. All parties must successfully complete the training to the satisfaction of the Bennigan's Operations/Training team prior to opening your restaurant. We believe great training equals lower turnover and stronger guest retention. Therefore, we provide continued support to team members. Bennigan's University, our online learning module, helps drive the retention of both staff and guests. | On-The-Job Training: 160 hours Classroom Training: 40 hours |
Support | For the pre-opening of your first Bennigan's, members of our Operations and Marketing Teams will assist you from 45 days prior to your Grand Opening. Marketing Support: Our goal is to help you successfully market your brand. We put a marketing calendar in place to help drive sales, increase check average and guest count. Marketing tools provided include: Intranet, Email Marketing, Social Media Support, New Photography, Pipeline Items/Menu Development. | Newsletter Meetings/Conventions Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Franchisee Intranet Platform |
Marketing | Co-op advertising | Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app |
Operations |
Franchisees required to buy multiple units/master licenses; 98% of all franchisees own more than one unit Number of employees needed to run franchised unit: 100 Absentee ownership of franchise is NOT allowed. (100% of current franchisees are owner/operators) | - |
Expansion Plans |
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US Expansion | - | Yes |
Canada Expansion | No | - |
International Expansion | Yes | - |
Craft beer is America's quickest developing industry. Growler USA's honor winning idea gives quality, select food and the best nearby and provincial art brews and hand-created refreshments in an agreeable, upscale neighborhood environment.
Enlivened by America's quickest developing industry, craft beer, Growler USA presents another establishment idea: The Microbrew Pub. 19 years of twofold digit development give create brew 22% of the $105.9 Billion US lager showcase. Investigators gauge the business' 5-year CAGR at 19%, and trust development can proceed for an additional 20 years.
In a March, 2016, article titled Franchise the Unexpected: 4 Franchisors Thinking Ahead, Growler USA was named by Entrepreneur as one of its four "most intriguing newcomers" in diversifying, to a limited extent since Growler USA is the main establishment idea 100% focused on the American specialty lager development. The specialty lager industry is fun, imaginative, and brimming with great individuals. What's more, regardless of the possibility that you've never worked in an eatery, Growler USA has a place in it for you.