Dairy Queen vs Smoothie Factory Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Dairy Queen vs Smoothie Factory including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees
 
Dairy Queen Franchise
Smoothie Factory Franchise
Investment $1,151,135 - $1,936,655$141,500 - $424,500
Franchise Fee $45,000$30,000
Royalty Fee 4%5%
Advertising Fee 5-6%-
Year Founded 19401996
Year Franchised 19441997
Term Of Agreement Varies-
Term Of Agreement Varies-
Renewal Fee --


Business Experience Requirements
 
Dairy Queen Franchise
Smoothie Factory Franchise
Experience
  • Industry experience
  • General business experience
    		•  * A 620 or higher credit score * Investment capital equal to 30% of the purchase price * $10-$15K of working capital

    Financing Options
     
    Dairy Queen Franchise
    Smoothie Factory Franchise
      In-House/3rd PartyIn-House/3rd Party
    Franchise Fees No/Yes-/-
    Start-up Costs No/Yes-/-
    Equipment No/Yes-/-
    Inventory No/Yes-/-
    Receivables No/Yes-/-
    Payroll No/Yes-/-

    Training & Support
     
    Dairy Queen Franchise
    Smoothie Factory Franchise
    Training On-The-Job Training: 376 hours Classroom Training: 32 hours Additional Training: At existing DQ store-
    Support Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Franchisee Intranet Platform-
    Marketing Ad Templates National Media Regional Advertising Social media Email marketing Loyalty program/app-
    Operations International franchisees required to buy multiple units/master licenses

    Number of employees needed to run franchised unit: 20 - 100

    Absentee ownership of franchise is allowed.

    		-

    Expansion Plans
     
    Dairy Queen Franchise
    Smoothie Factory Franchise
    US Expansion Yes-
    Canada Expansion No-
    International Expansion Yes-

    Company Overviews

    About Dairy Queen

    Frozen yogurt producer J.F. McCullough was trying different things with a formula for another solidified dairy item, originating from his conviction that dessert tasted better when it was delicate and served straight from the cooler, not solidified strong. With his formula culminated, McCullough and his child, Alex, persuaded one regarding their clients to hold a starting offer of the new delicate frozen yogurt, and more than 1,600 individuals appeared to attempt it. In light of that underlying achievement, the McCulloughs opened the primary Dairy Queen area in 1940 in Joliet, Illinois. The main stores sold just delicate serve frozen yogurt - in sundaes, bring home pints and quarts, and cones- - however throughout the years, an assortment of dessert treats were added to the menu, for example, banana parts and Dilly Bars. In the 1950s, some Dairy Queens started serving hot sustenance things. Today, stores framework wide have menus that incorporate franks, cheeseburgers and chicken tenders through Dairy Queen's Grill and Chill idea. The organization likewise offers a DQ Treat idea that offers both Dairy Queen's solidified treats and the sister organization's natural product beverages and smoothies.

    International Dairy Queen, Inc., (IDQ) has been creating “smiles and stories” for more than 70 years. Tracing its roots back to 1940, the company, is a leading quick service restaurant franchisor of delicious frozen treats and mouth-watering hot food items. The company is corporately based in Minneapolis, MN, is the parent company of American Dairy Queen Corporation, Orange Julius of America and Karmelkorn Shoppes Inc., which develops, licenses and services a system of more than 6,400 Dairy Queen® Orange Julius® and Karmelkorn® stores in the United States, Canada and over 25 other countries. All are part of the Berkshire Hathaway family, a company owned by Warren Buffett, the legendary investor and CEO of Berkshire Hathaway.

    The total investment necessary to begin operation of a single DQ Grill & Chill® franchise is $1,151,135-$1,936,655.
    This includes the $45,555 that must be paid to the franchisor or affiliate. In addition, if you enter into a multiple trade area reservation agreement, you will pay an initial franchise fee deposit determined by multiplying the number of restaurants you are granted the right to develop by $10,000.

    ""   "Entrepreneur

    #16 in Franchise 500 for 2020.
    #42 in Franchise 500 for 2021.






    About Smoothie Factory

    Smoothie Factory - A Fresh Concept in Franchising!
    Smoothie Factory is a leader in today's growing $2 billion juice and smoothie bar industry. Founded by an Olympic athlete, Smoothie Factory meets the ever increasing demand for healthier options to traditional fast food. We believe in the simple concept of providing guests with reasonably priced smoothies, non-fat frozen yogurt and other healthy snacks served quickly in attractive, clean, pleasant surroundings every day. In addition to our great food product, our stores retail value priced dietary supplements enabling the franchisee to have multiple revenue sources under one roof. Smoothie Factory has established over 70 locations nationwide, along with international licenses in China and Vietnam, with a brand that has become recognized for excellence in service, product and value.
    Smoothie Factory Franchise Opportunity.
    Smoothie Factory's most impressive benefit, perhaps, is its desire to continually enhance its franchising system, interior design and image. The result has been a solid, unbroken track record of success, and a company poised for rapid expansion - an unparalleled blend of vision, product offerings and a franchise opportunity that's just right for forward-thinking entrepreneurs. In addition, an unwavering commitment to value on nutritional products continues to be an ingredient in our recipe for success. In fact, we sell nutritional products too, for less, every day, at 30%-50% off MSRP, making our franchise community a leader in nutritional product sales.

    The total investment necessary to begin operation of a Smoothie Factory' Store ranges from $257,000 to $365,700. This includes the $42,000 that must be paid to the franchisor or an affiliate.
    The total investment necessary to begin operation of a Smoothie Factory' Non-Traditional Store ranges from $141,500 to $305,000. This includes the $27,000 that must be paid to the franchisor or an affiliate.
    The total investment necessary to begin operation of a Smoothie Factory-RED MANGO Co-Branded Traditional Store ranges from $309,000 to $424,500. This includes the $47,000 that must be paid to the franchisor or an affiliate.
    The total investment necessary to begin operation of a Smoothie Factory' Non-Traditional Store Co-Branded with a Third-Party Concept ranges from $75,500 to $189,500. This includes the $20,000 to $27,000 that must be paid to the franchisor or an affiliate.