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Below is an in-depth analysis and side-by-side comparison of Dairy Queen vs Cool Factory including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $1,151,135 - $1,936,655 | $142,300 - $387,200 |
Franchise Fee | $45,000 | N/A |
Royalty Fee | 4% | - |
Advertising Fee | 5-6% | - |
Year Founded | 1940 | - |
Year Franchised | 1944 | - |
Term Of Agreement | Varies | 10 years |
Term Of Agreement | Varies | 10 years |
Renewal Fee | - | - |
Business Experience Requirements |
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Experience | - | |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/Yes | -/- |
Start-up Costs | No/Yes | -/- |
Equipment | No/Yes | -/- |
Inventory | No/Yes | -/- |
Receivables | No/Yes | -/- |
Payroll | No/Yes | -/- |
Training & Support |
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Training | On-The-Job Training: 376 hours Classroom Training: 32 hours Additional Training: At existing DQ store | 3 days at Cool Factory training center |
Support | Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Franchisee Intranet Platform | Franchisees are continuously supported by the efforts of the entire Cool Factory management team. The Cool Factory (featuring Dreyer's/Edy's Grand Ice cream) franchising opportunity provides franchisees with a solid operational structure and franchising to build a successful business upon. Additionally, the demand for superior treats is ever increasing. |
Marketing | Ad Templates National Media Regional Advertising Social media Email marketing Loyalty program/app | One of the keys to your success is effective marketing and advertising. You will be given proven marketing campaigns that have successfully attracted new customers. We may offer you additional public relations ideas and work with you on planning your Grand Opening. |
Operations |
International franchisees required to buy multiple units/master licenses Number of employees needed to run franchised unit: 20 - 100 Absentee ownership of franchise is allowed. | Cool Factory Parlor features a standard menu of superior ice cream and coffee. Cool Factory has more than 55 flavors of ice cream, various different tastes of coffee and yogurt, and we are continually looking to expand our flavor selection with new ice blended drinks and inventive taste offerings with our ice cream, yogurt and coffee licensor/vendor. The customers can special order a combination of ice cream and coffee, which are individually prepared to order in the Parlor. We may also authorize or require that special drinks, pastries and other food and beverage items be added to Parlor menus. |
Expansion Plans |
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US Expansion | Yes | - |
Canada Expansion | No | - |
International Expansion | Yes | Yes |
Frozen yogurt producer J.F. McCullough was trying different things with a formula for another solidified dairy item, originating from his conviction that dessert tasted better when it was delicate and served straight from the cooler, not solidified strong. With his formula culminated, McCullough and his child, Alex, persuaded one regarding their clients to hold a starting offer of the new delicate frozen yogurt, and more than 1,600 individuals appeared to attempt it. In light of that underlying achievement, the McCulloughs opened the primary Dairy Queen area in 1940 in Joliet, Illinois. The main stores sold just delicate serve frozen yogurt - in sundaes, bring home pints and quarts, and cones- - however throughout the years, an assortment of dessert treats were added to the menu, for example, banana parts and Dilly Bars. In the 1950s, some Dairy Queens started serving hot sustenance things. Today, stores framework wide have menus that incorporate franks, cheeseburgers and chicken tenders through Dairy Queen's Grill and Chill idea. The organization likewise offers a DQ Treat idea that offers both Dairy Queen's solidified treats and the sister organization's natural product beverages and smoothies.
Cool Factory understands that our Customers' desires vary. Therefore, we develop differentiated brands, products and services to best meet our Customers' needs. "We use our brands and strategies as the filters for all business decisions.? Our Associates and partners are empowered, trusted and valued. Grounded in our strategy, we are proud ambassadors of our brands. We profitably provide quality products in appealing and accessible retail environments that align with the various needs of our targeted consumer segments. We are a responsible, respectful employer and corporate citizen, who earn the loyalty and advocacy of each Customer we serve. As a corporation that integrates aspiring staffs, Cool Factory places a priority in maximizing dreams of many individuals and fulfilling basic human cravings while abiding judicial orders and preserving cultural aspects of our neighborhood. We shall stand firm on our values that include fundamental ethics required for all being s such as honesty, healthy entrepreneurship, interactive efforts, pride in quality work and respect of social order. We, the owner, staff and partners of Cool Factory pledge our commitment in serving our customers, local and further global communities. Cool Factory cooperates with affiliated companies. The concept of Cool Factory is a remarkable franchising business opportunity built upon a high-quality product coupled with exceptional customer relations. This combination results in continuous repeat business. Cool Factory offers its customers the freshest, creamiest taste in great line of ice creams and coffees. All the franchisees are fully responsible for their own parlors.