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Below is an in-depth analysis and side-by-side comparison of Dairy Queen vs Yogurtland including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $1,151,135 - $1,936,655 | $267,820 - $479,070 |
Franchise Fee | $45,000 | $35,000 |
Royalty Fee | 4% | 6% |
Advertising Fee | 5-6% | 2% |
Year Founded | 1940 | 2004 |
Year Franchised | 1944 | 2006 |
Term Of Agreement | Varies | 10 years |
Term Of Agreement | Varies | 10 years |
Renewal Fee | - | - |
Business Experience Requirements |
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Experience | - | |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/Yes | -/Yes |
Start-up Costs | No/Yes | -/Yes |
Equipment | No/Yes | -/Yes |
Inventory | No/Yes | -/Yes |
Receivables | No/Yes | -/Yes |
Payroll | No/Yes | -/Yes |
Training & Support |
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Training | On-The-Job Training: 376 hours Classroom Training: 32 hours Additional Training: At existing DQ store | On-The-Job Training: Varies Classroom Training: 16 hours Additional Training: At corporate stores |
Support | Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Franchisee Intranet Platform | Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Franchisee Intranet Platform |
Marketing | Ad Templates National Media Regional Advertising Social media Email marketing Loyalty program/app | We fully support you with strong marketing and advertising programs, along with a complete package of communication and brand tools. Working from a solid brand and sales growth strategy, our team of marketing veterans will develop and manage all system wide tactics as well as assist you with specific ways to promote your store locally. Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app |
Operations |
International franchisees required to buy multiple units/master licenses Number of employees needed to run franchised unit: 20 - 100 Absentee ownership of franchise is allowed. | Number of Employees Required to Run: 16 - 20 |
Expansion Plans |
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US Expansion | Yes | Yes |
Canada Expansion | No | - |
International Expansion | Yes | Yes |
Frozen yogurt producer J.F. McCullough was trying different things with a formula for another solidified dairy item, originating from his conviction that dessert tasted better when it was delicate and served straight from the cooler, not solidified strong. With his formula culminated, McCullough and his child, Alex, persuaded one regarding their clients to hold a starting offer of the new delicate frozen yogurt, and more than 1,600 individuals appeared to attempt it. In light of that underlying achievement, the McCulloughs opened the primary Dairy Queen area in 1940 in Joliet, Illinois. The main stores sold just delicate serve frozen yogurt - in sundaes, bring home pints and quarts, and cones- - however throughout the years, an assortment of dessert treats were added to the menu, for example, banana parts and Dilly Bars. In the 1950s, some Dairy Queens started serving hot sustenance things. Today, stores framework wide have menus that incorporate franks, cheeseburgers and chicken tenders through Dairy Queen's Grill and Chill idea. The organization likewise offers a DQ Treat idea that offers both Dairy Queen's solidified treats and the sister organization's natural product beverages and smoothies.
Yogurtland is excited about the explosive growth and progress we've made as we pioneer a new trail for healthier, more empowering frozen yogurt snacks. Foundational to our success is a franchise system that perfectly blends owner independence and world-class support resulting in a very attractive business package. A great place to start your discovery process is with our frequently asked questions (FAQ's) page. You will find the answers to the most common questions and concerns brought up by our franchise candidates. Once you have finished reading the FAQ's we ask that you fill out our on-line franchise application. Upon completing the form, submit your application directly from our website to be carefully reviewed by our Franchise Development department. A Yogurtland representative will contact you to discuss next steps in our process. Of course, please feel free to contact us at any point and we are always glad to answer any questions you might have. Most franchise candidates find that the interview portion of the application process provides the ideal opportunity to inquire in person about any details pertaining to obtaining and operating a Yogurtland franchise. We thank you, once again, for your interest in Yogurtland's franchise opportunities and look forward to meeting you.