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Below is an in-depth analysis and side-by-side comparison of Dairy Queen vs The WORKS Gourmet Burger Bistro including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $1,151,135 - $1,936,655 | $650,000 - $850,000 |
Franchise Fee | $45,000 | $45,000 |
Royalty Fee | 4% | 6% |
Advertising Fee | 5-6% | 2%-2.5% |
Year Founded | 1940 | 2001 |
Year Franchised | 1944 | 2010 |
Term Of Agreement | Varies | - |
Term Of Agreement | Varies | - |
Renewal Fee | - | - |
Business Experience Requirements |
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Experience | - | |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/Yes | -/- |
Start-up Costs | No/Yes | -/- |
Equipment | No/Yes | -/- |
Inventory | No/Yes | -/- |
Receivables | No/Yes | -/- |
Payroll | No/Yes | -/- |
Training & Support |
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Training | On-The-Job Training: 376 hours Classroom Training: 32 hours Additional Training: At existing DQ store | - |
Support | Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Franchisee Intranet Platform | - |
Marketing | Ad Templates National Media Regional Advertising Social media Email marketing Loyalty program/app | - |
Operations |
International franchisees required to buy multiple units/master licenses Number of employees needed to run franchised unit: 20 - 100 Absentee ownership of franchise is allowed. | - |
Expansion Plans |
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US Expansion | Yes | - |
Canada Expansion | No | Yes |
International Expansion | Yes | - |
Frozen yogurt producer J.F. McCullough was trying different things with a formula for another solidified dairy item, originating from his conviction that dessert tasted better when it was delicate and served straight from the cooler, not solidified strong. With his formula culminated, McCullough and his child, Alex, persuaded one regarding their clients to hold a starting offer of the new delicate frozen yogurt, and more than 1,600 individuals appeared to attempt it. In light of that underlying achievement, the McCulloughs opened the primary Dairy Queen area in 1940 in Joliet, Illinois. The main stores sold just delicate serve frozen yogurt - in sundaes, bring home pints and quarts, and cones- - however throughout the years, an assortment of dessert treats were added to the menu, for example, banana parts and Dilly Bars. In the 1950s, some Dairy Queens started serving hot sustenance things. Today, stores framework wide have menus that incorporate franks, cheeseburgers and chicken tenders through Dairy Queen's Grill and Chill idea. The organization likewise offers a DQ Treat idea that offers both Dairy Queen's solidified treats and the sister organization's natural product beverages and smoothies.
Successful, profitable franchisees are the key to a winning system. The WORKS approach has been designed to build a network of strong and profitable franchisees. Our team is committed to working with you from Day One to develop your business and help you grow with us. When you become a WORKS Franchisee you become many things; a business owner, an employer, a community leader, a brand Ambassador, and most importantly you become part of a team. A team with a wealth of knowledge and expertise to help you succeed. We offer continuous support and professional guidance throughout the franchise process, from the development of your restaurant to opening day and beyond. We believe in the power of a great Brand. We believe in delivering a unique and consistent guest experience... one Burgerhead at a time. We believe in creating a fun, rewarding work environment for our team. We believe in supporting the communities where we are located. We believe that our success is dependent on making all of our partners successful. The WORKS Gourmet Burger Bistro is a very unique concept and we are very committed to finding the RIGHT franchisee for the brand. Not just anyone can purchase a WORKS but let's see if you are one of the lucky people who just may! To Download application go to http://www.worksburger.com/Franchising/FranchiseeApplication/tabid/106911/Default.aspx