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Below is an in-depth analysis and side-by-side comparison of Roy Rogers vs Shoney's Restaurants including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $767,250 - $1,580,950 | $568,000 - $2,800,000 |
Franchise Fee | $30,000 | $25,000 - $35,000 |
Royalty Fee | 5% | 2.5-3.5% |
Advertising Fee | 3% | - |
Year Founded | 1968 | 1968 |
Year Franchised | 2003 | 1971 |
Term Of Agreement | - | - |
Term Of Agreement | - | - |
Renewal Fee | - | - |
Business Experience Requirements |
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Experience | - | Solid business experience Multi-unit management Proven expertise in retail (food and beverage a plus) Previous franchise experience advantageous |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/Yes | No/Yes |
Start-up Costs | No/Yes | No/Yes |
Equipment | No/Yes | No/Yes |
Inventory | No/Yes | No/Yes |
Receivables | No/Yes | No/No |
Payroll | No/Yes | No/No |
Training & Support |
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Training | On-The-Job Training: 25 hours Classroom Training: 25 hours | - |
Support | Purchasing Co-ops Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software | - |
Marketing | Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app | - |
Operations | - | - |
Expansion Plans |
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US Expansion | Yes | - |
Canada Expansion | No | No |
International Expansion | No | No |
Roy Rogers' restaurants provide a wide variety of appealing, prepared-to-order foods with quality and freshness that set a new standard in the quick service segment. For over 35 years Roy Rogers has been offering the 'Big Three' - hamburgers, chicken and roast beef. Our "Choose any side" option includes French fries, baked and mashed potatoes, fresh fruit cup, cole slaw, baked apples, tossed salad or baked beans. Our signature Fixin's Bar enables guests to dress their sandwich the way they like it without the need for a special order. Our signature freshness is made possible through our unwillingness to compromise on ingredients or technique...a difference our guests notice. There is no single factor that accounts for the powerful appeal of the Roy Rogers concept. Rather, it's a combination of many strategic, operational and promotional elements - all focused on the common goal of operational efficiency and total guest satisfaction that makes Roy Rogers so appealing as a restaurant and as a business opportunity.
WHY ROYS?: Widespread Appeal
At Roy Rogers Restaurants, there's something for everyone, as evident by the diversity of our guests. On any given day, Roy Rogers widespread appeal will see executives stopping in for a delicious breakfast or business lunch, friends meeting for a midday meal, families with young children, or senior citizens enjoying an evening out.
Fresh, Prepared-to-Order Products
Inviting, Comfortable Decor
Since 1947, Shoney’s has been known for authentic southern dishes that are available for breakfast, lunch, supper and to-go.
Today, after completing an extensive revitalization program that includes a focus on freshly prepared, innovative menu items, beautifully redesigned restaurants with flat screen TV’s and modern furnishings and the commitment to give back to the communities we serve, Shoney’s truly is better than ever.
Shoney’s is a Nashville-based company with more than 140 restaurants located in 16 states. Each restaurant strives to give back and be a pillar to the community, which is the hallmark of Shoney’s culture. We support local schools, sports teams, the military, firefighters, police, EMTs and more.
From San Antonio, Texas to Dover, Ohio and every location in between, our restaurants are committed to partner with the communities we serve.
Grow with us! Make Shoney’s a part of your future and invest in a business you’ll be proud to own.