Roy Rogers vs CRAVE Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Roy Rogers vs CRAVE including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees
 
Roy Rogers Franchise
CRAVE Franchise
Investment $767,250 - $1,580,950$157,900 - $453,500
Franchise Fee $30,000$35,000
Royalty Fee 5%6%
Advertising Fee 3%2%
Year Founded 19682018
Year Franchised 20032018
Term Of Agreement --
Term Of Agreement --
Renewal Fee --


Business Experience Requirements
 
Roy Rogers Franchise
CRAVE Franchise
Experience -$100,000 Liquid Capital

Financing Options
 
Roy Rogers Franchise
CRAVE Franchise
  In-House/3rd PartyIn-House/3rd Party
Franchise Fees No/Yes-/-
Start-up Costs No/Yes-/-
Equipment No/Yes-/-
Inventory No/Yes-/-
Receivables No/Yes-/-
Payroll No/Yes-/-

Training & Support
 
Roy Rogers Franchise
CRAVE Franchise
Training On-The-Job Training: 25 hours Classroom Training: 25 hours Ongoing Training Programs
Support Purchasing Co-ops Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Real Estate Assistance Marketing Assistance Operational Support Systems in Place
Marketing Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app -
Operations --

Expansion Plans
 
Roy Rogers Franchise
CRAVE Franchise
US Expansion Yes-
Canada Expansion No-
International Expansion No-

Company Overviews

About Roy Rogers

Roy Rogers' restaurants provide a wide variety of appealing, prepared-to-order foods with quality and freshness that set a new standard in the quick service segment. For over 35 years Roy Rogers has been offering the 'Big Three' - hamburgers, chicken and roast beef. Our "Choose any side" option includes French fries, baked and mashed potatoes, fresh fruit cup, cole slaw, baked apples, tossed salad or baked beans. Our signature Fixin's Bar enables guests to dress their sandwich the way they like it without the need for a special order. Our signature freshness is made possible through our unwillingness to compromise on ingredients or technique...a difference our guests notice. There is no single factor that accounts for the powerful appeal of the Roy Rogers concept. Rather, it's a combination of many strategic, operational and promotional elements - all focused on the common goal of operational efficiency and total guest satisfaction that makes Roy Rogers so appealing as a restaurant and as a business opportunity.

WHY ROYS?: Widespread Appeal

At Roy Rogers Restaurants, there's something for everyone, as evident by the diversity of our guests. On any given day, Roy Rogers widespread appeal will see executives stopping in for a delicious breakfast or business lunch, friends meeting for a midday meal, families with young children, or senior citizens enjoying an evening out.

Fresh, Prepared-to-Order Products

Inviting, Comfortable Decor

Roy Rogers wants its guests to feel right at home. The informal Western decor of our restaurants is just right for family and casual dining, and personal attention and cleanliness are paramount among the high standards we set for our managers and associates.



"Entrepreneur
#330 in Franchise 500 for 2020.


   




About CRAVE

Crave began in 2018 and are unique and trendy fast casual BBQ and Hot Dog Joints, that offer BBQ sandwiches and sliders along with 100% All Beef Hot Dogs, Brats and Sausages grilled to perfection. You can top it anyway you like, with our array of toppings and of course add one of our delicious sides, such as baked fries or coleslaw. Crave also features a Self Serve Beer Wall! Customers can choose from the many beer options, as well as wine and cider. As much or little as you choose, it’s up to YOU!