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Below is an in-depth analysis and side-by-side comparison of Roy Rogers vs GRILLiT including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $767,250 - $1,580,950 | N/A |
Franchise Fee | $30,000 | $12,500 |
Royalty Fee | 5% | 4% |
Advertising Fee | 3% | - |
Year Founded | 1968 | - |
Year Franchised | 2003 | - |
Term Of Agreement | - | - |
Term Of Agreement | - | - |
Renewal Fee | - | - |
Business Experience Requirements |
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Experience | - | - |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/Yes | -/- |
Start-up Costs | No/Yes | -/- |
Equipment | No/Yes | -/- |
Inventory | No/Yes | -/- |
Receivables | No/Yes | -/- |
Payroll | No/Yes | -/- |
Training & Support |
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Training | On-The-Job Training: 25 hours Classroom Training: 25 hours | - |
Support | Purchasing Co-ops Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software | - |
Marketing | Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app | - |
Operations | - | - |
Expansion Plans |
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US Expansion | Yes | Yes |
Canada Expansion | No | - |
International Expansion | No | - |
Roy Rogers' restaurants provide a wide variety of appealing, prepared-to-order foods with quality and freshness that set a new standard in the quick service segment. For over 35 years Roy Rogers has been offering the 'Big Three' - hamburgers, chicken and roast beef. Our "Choose any side" option includes French fries, baked and mashed potatoes, fresh fruit cup, cole slaw, baked apples, tossed salad or baked beans. Our signature Fixin's Bar enables guests to dress their sandwich the way they like it without the need for a special order. Our signature freshness is made possible through our unwillingness to compromise on ingredients or technique...a difference our guests notice. There is no single factor that accounts for the powerful appeal of the Roy Rogers concept. Rather, it's a combination of many strategic, operational and promotional elements - all focused on the common goal of operational efficiency and total guest satisfaction that makes Roy Rogers so appealing as a restaurant and as a business opportunity.
WHY ROYS?: Widespread Appeal
At Roy Rogers Restaurants, there's something for everyone, as evident by the diversity of our guests. On any given day, Roy Rogers widespread appeal will see executives stopping in for a delicious breakfast or business lunch, friends meeting for a midday meal, families with young children, or senior citizens enjoying an evening out.
Fresh, Prepared-to-Order Products
Inviting, Comfortable Decor
GRILLiT is a growing Latin-Caribbean fusion restaurant concept that marries fast casual to nutritious and healthy food. GRILLiT opened our first store in 2011, and the interest in the concept is soaring! We specialize in made-to-order salads, rice bowls, pasta and wraps featuring grilled chicken, steak and shrimp along with freshly made signature sauces and toppings using only the freshest products provided by local and domestic growers. Our unique recipes and superior customer service create a demand that could only be satisfied by GRILLiT's Franchise Program. Today we have 2 corporate stores, 1 franchise store, and a second franchise store opening soon. With over four decades of experience in the food industry, the people behind GRILLiT created their concept on a very simple principle: to demonstrate the fast-casual dining experience and fresh, healthy, nutritious home-style cooking are not mutually exclusive. GRILLiT satisfies the ever-increasing demand of consumers for healthy and delicious food while utilizing cooking techniques that employ a distinctive approach by preparing recipes with low-sodium content, fresh herbs, spices and all-natural marinades. If you've ever dreamed of owning your own business, now is your chance to own a GRILLiT restaurant!