Zoup! Fresh Soup Company vs Marcellos Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Zoup! Fresh Soup Company vs Marcellos including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees
 
Zoup! Fresh Soup Company Franchise
Marcellos Franchise
Investment $355,900 - $648,500$350,000 - $1,000,000
Franchise Fee $39,900$25,000
Royalty Fee 6%5%
Advertising Fee 1%-
Year Founded 19981998
Year Franchised 20031998
Term Of Agreement 5 years, Renewable for 3 additional 5 year periods-
Term Of Agreement 5 years, Renewable for 3 additional 5 year periods-
Renewal Fee --


Business Experience Requirements
 
Zoup! Fresh Soup Company Franchise
Marcellos Franchise
Experience
  • Restaurant experience is helpful but not required
  • Strong Management Skills Important
    		• -

    Financing Options
     
    Zoup! Fresh Soup Company Franchise
    Marcellos Franchise
      In-House/3rd PartyIn-House/3rd Party
    Franchise Fees No/Yes-/-
    Start-up Costs No/Yes-/-
    Equipment No/Yes-/-
    Inventory No/Yes-/-
    Receivables No/Yes-/-
    Payroll No/Yes-/-

    Training & Support
     
    Zoup! Fresh Soup Company Franchise
    Marcellos Franchise
    Training On-The-Job Training: 72 hours Classroom Training: 40 hours -
    Support Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform -
    Marketing Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app -
    Operations 30% of all franchisees own more than one unit

    Number of employees needed to run franchised unit: 10 - 14

    Absentee Ownership Allowed

    		-

    Expansion Plans
     
    Zoup! Fresh Soup Company Franchise
    Marcellos Franchise
    US Expansion No-
    Canada Expansion Yes-
    International Expansion No-

    Company Overviews

    About Zoup! Fresh Soup Company

    The first Zoup! opened in 1998 in Southfield, MI, a suburb of Detroit. Over the next five years, the founders opened five more Detroit-area locations, and in 2003 they began to franchise the concept. Zoup! restaurants feature 12 rotating daily varieties of soup, including low-fat, vegetarian, gluten and dairy free options. Made-to-order salads, sandwiches and baked goods are also available.

    Seeking new franchise units in Illinois, Michigan, Missouri, Ohio, Pennsylvania, Midwest, Northeast, West, Canada
    Veteran Incentives  $2,500 off franchise fee

    "Top
    #53 in Gator's Top franchises.

    About Marcellos

    One of the primary reasons why you should consider owning a Marcellos franchise is that it can offer you the opportunity to go into business for yourself with a much better chance of success than you would have if starting a new business from scratch. Besides the financial reward of operating a Marcello’s Franchise,
    Franchisees also benefit from being in control of their own success, control of their schedule, having time for family and personal interests and becoming a Business Leader in their community. Other benefits of owning a Marcellos franchise include a proven business model and brand, training and management assistance, location and site assistance, marketing assistance and much more.