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Updated RecentlyLite For Life vs Eat the Frog Fitness Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of Lite For Life vs Eat the Frog Fitness including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $55,500 - $122,700 | $522,000 - $706,500 |
| Franchise Fee | $20,000 | $39,000 |
| Royalty Fee | 5% | 7% |
| Advertising Fee | - | 1% |
| Year Founded | 1978 | 2015 |
| Year Franchised | 2003 | 2016 |
| Term Of Agreement | 10 years | - |
| Term Of Agreement | 10 years | - |
| Renewal Fee | $1K | - |
Business Experience Requirements |
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| Experience | - | - |
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | No/No | -/Yes |
| Start-up Costs | No/No | -/Yes |
| Equipment | No/No | -/Yes |
| Inventory | No/No | -/Yes |
| Receivables | No/No | -/Yes |
| Payroll | No/No | -/Yes |
Training & Support |
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| Training | - | On-The-Job Training: 68 hours Classroom Training: 20 hours Additional Training: As needed |
| Support | Newsletter, Meetings, Grand opening, Internet, Field operations/evaluations, Purchasing cooperatives | Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform |
| Marketing | Co-op advertising, Ad slicks, Regional advertising | Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app |
| Operations |
0% of all franchisees own more than one unit
Absentee ownership of franchise is allowed. (100% of current franchisees are owner/operators) | Number of Employees Required to Run: 6 |
Expansion Plans |
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| US Expansion | Yes | Yes |
| Canada Expansion | No | Yes |
| International Expansion | No | - |
Company Overviews
About Lite For Life
Lite for Life is a weight loss company that is different from all the others. The difference is right in our name: Lite for Life.
Our program has been designed for long lasting results. Because at the end of the day, the challenge is not just to lose weight, but to keep it off so you will feel better and enjoy your life more.
Our company began with one woman with a powerful sweet tooth and a weight problem to match. She tried every program and every product but nothing gave her the results she was seeking.
Lite for Life is a weight loss company that is different from all the others. The difference is right in our name: Lite for Life.
Our program has been designed for long lasting results. Because at the end of the day, the challenge is not just to lose weight, but to keep it off so you will feel better and enjoy your life more.
Our company began with one woman with a powerful sweet tooth and a weight problem to match. She tried every program and every product but nothing gave her the results she was seeking.
Her name is Maureen Sullivan, the founder of Lite for Life. Her frustration with the available methods of losing weight lead her to the work of a pioneering physician named Seale Harris. Dr. Harris performed studies on blood sugar and he concluded that the key to long-term weight loss was learning to eat in a way that stabilized blood sugar. Dr. Harris found that if blood sugar levels were kept in a stable range, that cravings disappeared and that it was actually easy to reach and maintain an optimal weight.
After studying the work of Dr. Harris, all the pieces came together and Maureen Sullivan knew what she had to do. She created a weight loss company based on the work of Seale Harris. That company is Lite for Life.
The company currently distributes its programs and products from 14 locations; we are expanding nationwide from our Northern California base. The Lite for Life program recognizes that nothing builds motivation for success better than personal support and counseling. Our centers are conveniently located so you can visit your counselor as much as you need to get the results you want.