Moe's Southwest Grill vs Tin Drum Asia Cafe Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of Moe's Southwest Grill vs Tin Drum Asia Cafe including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
Investment |
$457,400 - $911,500 | $400,800 - $617,250 |
Franchise Fee |
$30,000 | $49,000 - $99,000 |
Royalty Fee |
5% | 6% |
Advertising Fee |
2% | 1.5% |
Year Founded |
2000 | 2003 |
Year Franchised |
2001 | 0 |
Term Of Agreement |
20 years | - |
Term Of Agreement |
20 years | - |
Renewal Fee |
Then-current franchise fee | 50% of franchise fee |
Business Experience Requirements |
Experience |
Industry experience General business experience Marketing skills Excellent attention to detail | - |
Financing Options |
|
In-House/3rd Party | In-House/3rd Party |
Franchise Fees |
No/Yes | -/- |
Start-up Costs |
No/Yes | -/- |
Equipment |
No/Yes | -/- |
Inventory |
No/Yes | -/- |
Receivables |
No/Yes | -/- |
Payroll |
No/Yes | -/- |
Training & Support |
Training |
On-The-Job Training 125 hours
Classroom Training: 22.6 hours
| - |
Support |
Purchasing Co-ops
Newsletter
Meetings/Conventions
Toll-Free Line
Grand Opening
Online Support
Security/Safety Procedures
Field Operations
Site Selection
Proprietary Software
Franchisee Intranet Platform
| - |
Marketing |
Co-op Advertising
Ad Templates
National Media
Regional Advertising
Social media
SEO
Website development
Email marketing
Loyalty program/app
| - |
Operations |
65% of all franchisees own more than one unit Number of employees needed to run franchised unit: 15
Absentee ownership of franchise is allowed. (80% of current franchisees are owner/operators) | We prefer to be located in lifestyle centers or mixed-use developments with lots of foot traffic and a good mix of other national and local tenants. We will also consider well-positioned neighborhood shopping centers; urban/downtown locations with strong daytime population and foot traffic; and areas near college and university campuses. |
Expansion Plans |
US Expansion |
Yes | No |
Canada Expansion |
No | - |
International Expansion |
Yes | - |
Company Overviews
About Moe's Southwest Grill
In December of 2000 in Atlanta, Ga. a handful of local entrepreneurs created Moe's Southwest Grill in the spirit of not-taking-yourself-too-seriously with menu names like the Homewrecker burrito, Closetalker salad and the Billy Barou nachos as well as a store design that includes abstract artwork with tongue-in-cheek sayings.
Maybe it's the personal experience that keeps people coming back for more. Maybe it's the huge selection of customizable Southwest favorites. Or maybe it's the laid-back vibe and signature "Welcome to Moe's" greeting our customers hear each time they walk through the door. Regardless of the reason behind the popularity of the brand, it works - and now, after being purchased by FOCUS Brands, Inc., in August 2007, Moe's has more than 370 locations across the country with plans to grow domestically and internationally. As a testament to the wild popularity of the brand, Moe's was named the #1 fast-casual chain based on change in system-wide sales by QSR magazine and the #2 fast-casual chain under 300 units in 2006.
When you join the Moe's franchisee family, you'll be working with passionate, experienced professionals who have extensive brand-building, development and operational experience in all functions of the foodservice industry. We're dedicated to the success of your franchise, and are committed to providing you with world-class support and service based on respect and trust.
Join Moe's-- owning your own restaurant doesn't have to just be a dream.
Veteran Incentives $10,000 off franchise fee
#362 in Franchise 500 for 2020.
#191 in Franchise 500 for 2021
.
About Tin Drum Asia Cafe
Founded in 2003, Tin Drum was created to reflect the bustling street-side cafes found throughout Asia. With the limited service operating model of fast casual and the dining experience of full casual, Tin Drum Asia Cafe is setting a new standard for the Fast Casual Dining franchise model. We call it "Fresh Casual." Our menu carries bold and broad flavor profiles; all food is cooked fresh to order in an open kitchen; the food is delivered to the guest at their table rather than being picked up at a counter; all this taking place in an environment with an elevated decor meant to evoke a bustling Asian street market.
10% discount for veterans off initial franchise fee