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Below is an in-depth analysis and side-by-side comparison of Mr. Pickle's Sandwich Shop vs Potbelly Sandwich Shop including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $151,500 - $342,500 | $534,950 - $874,000 |
Franchise Fee | $25,000 - $50,000 | $40,000 |
Royalty Fee | $250+/wk | 6% |
Advertising Fee | Up to 2% Monthly | Up to 4% |
Year Founded | 1996 | 1977 |
Year Franchised | 2006 | 2009 |
Term Of Agreement | 10 years | - |
Term Of Agreement | 10 years | - |
Renewal Fee | - | - |
Business Experience Requirements |
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Experience | Restaurant experience is always helpful but, if you have experience running another type of business including working with employees and customers, managing cash and generating financial statements, we have a complete training program and manuals as well as field operational staff that can help you learn this business as well as provide ongoing support for you. SBA funding may require some restaurant experience, please consult your SBA lender.
| Potbelly is looking for "Potbelly People" to become franchisees. That means people that love working with a team, have solid business experience (not necessarily in restaurants), the financial qualifications, possess personal motivation and have been successful. Our franchise owner/operator model is a two person team. Whether a family partnership or a business partnership we are looking for an operating team that wants to be owners of the neighborhood sandwich shop within their community. |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/Yes | -/Yes |
Start-up Costs | No/Yes | -/Yes |
Equipment | No/Yes | -/Yes |
Inventory | No/Yes | -/Yes |
Receivables | No/Yes | -/Yes |
Payroll | No/Yes | -/Yes |
Training & Support |
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Training | - | All new franchisees participate in a 10-12 week training program. This consists of real life experience in one of our company-owned training shops. In addition, we will train your key holding employees for 6 weeks at one of our company-owned training shops. Once completed, franchisees receive regular updates to their training along with our company-owned stores, including regular on site reviews. On-The-Job Training: 355 hours Classroom Training: 80 hours |
Support | - | Purchasing Co-ops Newsletter Meetings/Conventions Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform |
Marketing | - | Ad Templates Social media SEO Website development Email marketing Loyalty program/app |
Operations | - | - |
Expansion Plans |
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US Expansion | - | Yes |
Canada Expansion | No | - |
International Expansion | No | Yes |
Mr. Pickle’s Sandwich Shop is a premium sandwich shop. Our shops offer hand sliced proprietary proteins and cheeses topped with sauces that are made daily. All sandwiches are served on our fresh baked rolls, including our famous Dutch Crunch roll. Mr. Pickle’s Sandwich Shop offers best in class sandwiches including the famous Big Jake, Reuben, and of course The Mr. Pickle. Our twenty- six plus years of success is rooted in the simple formula of "Making the Guest Happy” by providing craveable sandwiches, exceptional guest service, and local community involvement.The ideal Franchisee will strive to keep their customers happy while devoting their time and energy toward running a successful Mr. Pickle's shop.