|
Below is an in-depth analysis and side-by-side comparison of Popeyes Louisiana Kitchen vs Brown's Chicken & Pasta including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
||
Investment | $383,500 - $2,620,800 | $155,000 - $2,699,000 |
Franchise Fee | $50,000 | $25,000 |
Royalty Fee | 5% | - |
Advertising Fee | 4% | - |
Year Founded | 1972 | 1949 |
Year Franchised | 1976 | - |
Term Of Agreement | 20 years | 15 years |
Term Of Agreement | 20 years | 15 years |
Renewal Fee | $15000 | - |
Business Experience Requirements |
||
Experience | - | - |
Financing Options |
||
In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/No | No/- |
Start-up Costs | No/No | No/- |
Equipment | No/No | No/- |
Inventory | No/No | No/- |
Receivables | No/No | No/- |
Payroll | No/No | No/- |
Training & Support |
||
Training | Classroom and in-restaurant training | Brown's requires that the franchisee complete an extensive eight-week training program that covers all areas of business operations, store maintenance procedures, and marketing/advertising. |
Support | The Popeyes Business Support Center provides state-of-the-industry franchise support for our franchisees. Everything from site acceptance to training to marketing support is just a phone call away. To help with opening your restaurant, you'll receive support from the experts on our Market Development Team. Prior to opening your restaurant, you'll attend a training program at our state-of-the-art facility in Atlanta. We'll also send a team to help train the staff of your new restaurant. Once your restaurant is open, you'll be assigned a single point of contact from our Franchise Support Team who will help you choose and implement business-building programs. These programs are designed by the experts in their field to provide tools to help and support you as you work to become a successful Popeyes franchisee. Additionally, we continue to develop and implement many in-restaurant operations improvements to deliver our delicious New Orleans-style menu to our customers more efficiently than ever before. We continuously evaluate our systems, from drive-thru to back office to production and point-of-sale to provide our franchisees the best programs available to support their restaurant operations. | Brown's provides operational specialists who bring with them technical expertise in all areas of business. We also have a staff of marketing, purchasing and financial specialists to assist you. |
Marketing | - | - |
Operations | - | Brown's has designed a complete set of forms to facilitate sales accounting, cash control, inventory control, and cost analysis. You can also work with our cost control department and gain weekly insight into your store's profitability. |
Expansion Plans |
||
US Expansion | - | - |
Canada Expansion | No | - |
International Expansion | No | - |
Brown's Chicken & Pasta is committed to controlled expansion of completely new store sites and the redevelopment of our current restaurant locations. This business practice encourages growth of locally based ownership and management of restaurants. All new franchises awarded will actually be two opportunities in one. The company is in an aggressive redevelopment stage as existing Brown's Chicken & Pasta restaurants are being remodeled and re-tooled to incorporate our new CHICAGO WAY sandwich brand. The introduction of CHICAGO WAY sandwiches to our existing restaurant operation has sparked new sales and customer traffic opportunities. Operating within the same site that houses our primary Brown's Chicken & Pasta restaurant concept, the CHICAGO WAY sandwich menu brings new daypart appeal to the location. Brown's traditional business is largely generated through the evening daypart. The CHICAGO WAY sandwich line opens the lucrative lunch and fringe daypart markets to the franchise. All future franchise development will be a combined Brown's Chicken & Pasta and THE CHICAGO WAY as a single dual-concept operation.