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Updated RecentlyFatburger vs BurgerFuel Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of Fatburger vs BurgerFuel including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $498,100 - $850,600 | $510,500 - $864,500 |
| Franchise Fee | $50,000 | $35,000 |
| Royalty Fee | 6% | 6% of net |
| Advertising Fee | 2% | 4% of net |
| Year Founded | 1952 | 1995 |
| Year Franchised | 1990 | 1995 |
| Term Of Agreement | 5 Year | 10 years +10 |
| Term Of Agreement | 5 Year | 10 years +10 |
| Renewal Fee | - | - |
Business Experience Requirements |
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| Experience | * Net Worth: $1,500,000.00 * Liquidity: $500,000.00 * For multi-unit deals, must meet all FCCR and capital requirements * Financial resources to support the business with debt/equity when necessary * Ability to develop additional restaurants (if required) * Excellent personal/professional and financial references * Clear credit and criminal background checks * Leadership standing in the community through participation with civic organizations * Understands the “business of running the business” * Sound business management skills * Mid-level entrepreneur spirit * Demonstrates leadership skills * Ability to manage and direct human resources under a proven system * Has an understanding of how to develop leadership skills on his/her team * Demonstrates a strong work ethic and a high level of integrity * Customer focused and responsive to customer needs * Possesses a strong decision-making ability * Effective communication skills * Ability to follow directions * Has a passion and enthusiasm for the business * Interested in working in a fast-paced and highly charged industry * Possesses a drive and desire to succeed | Seeking hardworking and dedicated people with great attitude, sound financial backing, affinity with food, customer service and a desire to develop and innovate. Like our customers, the people who work for BurgerFuel have a singular aligning characteristic - they are Gourmet Burger Connoisseurs, and they want only the best. Added to this are several other qualities that we look for in the people who want to work with us. * An affinity with food. We like to think that our franchise holders want to make our burgers not only for their high turnover/financial return, but because they love food and believe in the products they are preparing. Knowledge of food and a flair for food combining will help with your business and the development of the business as a whole. Our training systems will provide you with detailed knowledge of our food and hygiene standards and the BurgerFuel 'flavour'. * A hardworking and dedicated attitude. The business, whilst a proven formula, requires the continual attention of the franchisee. * A customer service connection. We have a loyal customer base and it is our duty to cater to their needs. This is a primary focus. * Organisational and management skills. These are a necessity - for the daily running of the shop and for dealing with staff and organising rosters. * Flair and character. Just as our shops have an in-built atmosphere, we seek people who can transmit the same good feeling to our customers. People come to BurgerFuel for a reason, and part of that reason should be you! * The desire to develop and innovate. The shop and menu require constant attention. In keeping with the whole concept it is expected that franchisees will appreciate these needs and implement what is required. The aesthetics of BurgerFuel should be understood and recognised as important to the whole BurgerFuel concept. * Basic accounting and financial knowledge. To be able to undertake to run your own business a franchisee will ideally have some understanding of financial planning and control. * Financial security. It is assumed that at least 60% of the business will be funded by assets and cash. Borrowings are not sufficient to fund a business. |
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | -/- | -/- |
| Start-up Costs | -/- | -/- |
| Equipment | -/- | -/- |
| Inventory | -/- | -/- |
| Receivables | -/- | -/- |
| Payroll | -/- | -/- |
Training & Support |
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| Training | -Proper training is absolutely essential for maintaining a successful operation while maintaining the consistency and integrity of the Fatburger operation and brand. To that end, Fatburger sets rigorous standards for staff development.
-Fatburger provides its franchisees with a detailed and comprehensive curriculum outlining how to operate their Fatburger business. Franchisees will receive thorough instructions in:
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| Support | When franchisees join the Fatburger family, they receive the support provided by an organization committed to their success. Fatburger franchisees will also benefit from the experience of a professional management team. Fatburger has developed an effective, systematic process to get our franchisees up and running quickly. That includes architecture and design support, operational support, purchasing support, equipment selection support, training and recruitment support, advertising and marketing support, and real estate support. | - |
| Marketing | -No business can be successful without creative advertising and an intelligent marketing plan. To continually attract a diverse customer base, Fatburger advertising must react faster, be more daring, more innovative, and more focused on the specific community in which each location is situated. Fatburger's past experience has shown this is the only proven method to stay ahead of the competition. -Fatburger's flair for creative advertising and marketing sets us apart from other restaurants. The distinctive history, the L.A. roots, the world famous cooked-to-order burger, and the look and sound of the restaurants, all provide great opportunities for innovative marketing. | - |
| Operations | - | - |
Expansion Plans |
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| US Expansion | - | - |
| Canada Expansion | - | - |
| International Expansion | - | - |
Company Overviews
About Fatburger
The now famous Fatburger Restaurant had humble beginnings many years ago in the spotless kitchen of Ms. Lovie Yancey. Her guests enjoyed her hamburgers so much that she was encouraged to share her unique recipe with the world. Ms. Yancey took their advice and opened her first restaurant in Los Angeles, in 1952. She called this restaurant "Fatburger," while her loyal customers called it, "The Last Great Hamburger Stand." Now, over 60 years later, the red and yellow sign still holds the same promise. A promise to serve customers a great hamburger prepared fresh daily at every location. Customers will never find a frozen or prefabricated Fatburger in our restaurants.
At Fatburger, we are proud to say that word of mouth has filled our restaurants for over 60 years. Demographically, our appeal is limitless. Our customers come from every walk of life, mirroring the diversity of every community in which we are located. Teenagers, families with young children, singles, senior citizens, and people from all income levels, and ethnic backgrounds love a great burger. They tell their friends and associates about the superb homemade taste, spotless surroundings, friendly atmosphere and courteous service that they experience at Fatburger Restaurants
About BurgerFuel
BurgerFuel is a leader in the gourmet burger market, dedicated to serving high quality burgers in an atmosphere as charged as the food. Burgers range from 100% ground beef and chicken to moist fish varieties and vegetarian society approved patties. Combined with fun and irreverent marketing campaigns BurgerFuel creates the perfect environment for Franchisees to grow and enjoy their business. The ultimate experience in gourmet burgers. 100% pure NZ grass-fed beef, butterfly-cut chicken breast and fresh ingredients. New Zealand operated since 1995. If you like the idea of owning a BurgerFuel, then you've come to the right place. You'll be in good company, along with a bunch of passionate entrepreneurs like yourself among our franchise network in New Zealand. This is a great opportunity to become a part of the BurgerFuel story, establish your own business (or empire) and flip a few burgers. The BurgerFuel franchise system offers a premium brand with a loyal following along with robust systems, procedures and training - essentially everything you need to mix in with a great attitude and outstanding work ethic for a successful venture. Feel free to check out the rest of our website, visit some stores and eat a few burgers as you think about your BurgerFuel journey. When you're ready to start, just fill out the application form and get it to us! A range of territories are available throughout the North and South Island in New Zealand and worldwide. Check out http://www.burgerfuel.com/nz/franchise-nz/territories