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Updated RecentlyHogi Yogi vs Potbelly Sandwich Shop Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of Hogi Yogi vs Potbelly Sandwich Shop including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $108,000 - $452,000 | $534,950 - $874,000 |
| Franchise Fee | $25,000 - $30,000 | $40,000 |
| Royalty Fee | 6% | 6% |
| Advertising Fee | - | Up to 4% |
| Year Founded | 1989 | 1977 |
| Year Franchised | 1993 | 2009 |
| Term Of Agreement | - | - |
| Term Of Agreement | - | - |
| Renewal Fee | - | - |
Business Experience Requirements |
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| Experience | - | Potbelly is looking for "Potbelly People" to become franchisees. That means people that love working with a team, have solid business experience (not necessarily in restaurants), the financial qualifications, possess personal motivation and have been successful. Our franchise owner/operator model is a two person team. Whether a family partnership or a business partnership we are looking for an operating team that wants to be owners of the neighborhood sandwich shop within their community. |
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | -/- | -/Yes |
| Start-up Costs | -/- | -/Yes |
| Equipment | -/- | -/Yes |
| Inventory | -/- | -/Yes |
| Receivables | -/- | -/Yes |
| Payroll | -/- | -/Yes |
Training & Support |
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| Training | - | All new franchisees participate in a 10-12 week training program. This consists of real life experience in one of our company-owned training shops. In addition, we will train your key holding employees for 6 weeks at one of our company-owned training shops. Once completed, franchisees receive regular updates to their training along with our company-owned stores, including regular on site reviews. On-The-Job Training: 355 hours Classroom Training: 80 hours |
| Support | - | Purchasing Co-ops Newsletter Meetings/Conventions Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform |
| Marketing | - | Ad Templates Social media SEO Website development Email marketing Loyalty program/app |
| Operations | - | - |
Expansion Plans |
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| US Expansion | - | Yes |
| Canada Expansion | - | - |
| International Expansion | - | Yes |
Company Overviews
About Hogi Yogi
The introduction of the "Hogi" and "Yogi"
He had a companion whose father had concocted a sweet machine that utilized normal solidified yogurt without including air or sugar. The outcomes possessed a flavor like dessert and had the surface and appearance of frozen yogurt, yet had the nutritious estimation of solidified yogurt. Mike and a couple of financial specialists experienced many names until one Sunday at the family supper table, somebody made a joke about his "hogis and yogis", and the name stuck. "At to begin with, everybody thought it was entertaining and a couple likely thought about whether we were not kidding," says Mike, "Yet it's something individuals recall. It's been a decent decision."
The First Restaurant
The principal eatery was implicit the Northern Utah town of Logan. Eateries in Provo, Orem, and West Valley City took after, and business kept on climbing. A long time of research and work went into the couple of eateries before diversifying began - building up the thought happened amid these years.
Diversifying and the Future
Diversifying began in 1993. Right now, there are more than 70 eateries in Utah, California, Idaho, Arizona, Nevada, Texas, and North Dakota. Our present objective is to open one beneficial eatery at once.
Turn into a part of our group!
Much obliged to you for your enthusiasm for our Hogi Yogi/Teriyaki Stix establishment opportunity! Right now, we are redesigning our Franchise Disclosure Document (FDD). This implies we are presently not able to investigate our establishment opportunity with you because of FTC directions. We envision the procedure will be finished in two or three months. In the event that you take after the connection underneath and round out the frame, we will be in touch when our records are prepared. Much obliged to you for your enthusiasm for a Hogi Yogi or Teriyaki Stix establishment. We anticipate talking with you!
About Potbelly Sandwich Shop
From its humble beginnings as a small antique store on Chicago's North Side, Potbelly has grown from one to more than 200 shops serving neighborhoods in 12 states. Potbelly's unique experience is defined by its combination of toasty warm sandwiches, hand-dipped shakes, tasty made-to-order salads, live local music, as well as friendly and lively people. Potbelly has built a passionate, loyal following of fans that spread the word about the fun, energetic atmosphere and great food.
#131 in Franchise 500 for 2020.