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Updated RecentlyExecutive Care vs The Senior's Choice Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of Executive Care vs The Senior's Choice including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $99,650 - $169,900 | $45,000 - $65,000 |
| Franchise Fee | $44,900 | $29,000 |
| Royalty Fee | 5% | Membership: $500/month (with 30-day written notice to discontinue membership. No ongoing royalties) |
| Advertising Fee | - | - |
| Year Founded | 2004 | 1999 |
| Year Franchised | 2012 | 2007 |
| Term Of Agreement | 10 years | 5 years |
| Term Of Agreement | 10 years | 5 years |
| Renewal Fee | - | - |
Business Experience Requirements |
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| Experience | Optimistic Strong management and/or marketing sales backgrounds Readiness to learn and a passion to succeed. A minimum net worth of $200,000 to $300,000 and at least $100,000 liquid capital available for investment into the business Able to work long hours Not afraid of financial risks Supporting spouse and/or family Exceptional time-management skills and ability to multi-task Commitment to the mission, principles and guidelines of the Executive Care franchise system Commitment to your Executive Care business, your clients and your community If this describes you, and YOUR goals line-up with OUR goals, we want to begin a discussion with you. | Minimum Net Worth: $100,000 Average Number Of Employees: 2 full time staff, 40 caregivers Passive Ownership: No |
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | -/- | No/Yes |
| Start-up Costs | -/- | No/No |
| Equipment | -/- | No/No |
| Inventory | -/- | No/No |
| Receivables | -/- | No/No |
| Payroll | -/- | No/No |
Training & Support |
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| Training | Executive Care has developed a comprehensive one-week instructional and hands-on training program to guide new owners every step of the way as they move toward opening their own Executive Care business. The training takes place at our corporate offices in Hackensack, New Jersey. You will learn about the administrative and operational sides of the business and specific sales and marketing techniques for a home care franchise. You will also spend time with Executive Care operations managers, patient coordinators and home care marketers to learn and experience the inner-workings of a fully-functional home care agency. You will receive hands-on training in our computer software platform, which includes scheduling, billing and payroll functions, customer relationship management (CRM), and a proprietary intranet for easy communication between franchisees and Executive Care franchise team. | The Senior's Choice provides extensive training and support to its members They receive 4 days of initial training where they learn all aspects of the business and the tools and resources that are available to them. After training, they enroll in a 90-day coaching program with our dedicated Trainer and Coach. In addition, support is available by phone and email during normal business hours. The Senior's Choice also hosts regularly scheduled regional "next-level" educational and networking events, as well as an annual conference. |
| Support | After opening of your own Executive Care business, we are committed to supporting you and your team to address any needs you may have regarding recruiting, networking, business planning, marketing and growth. Executive Support Program For the first 12 months of your operations, you'll be enrolled in the Executive Support Program. In this program, a support person will be assigned to you and will be dedicated to answering all of your questions as you develop and grow your new Executive Care business. | - |
| Marketing | - | - |
| Operations | - | 4 Primary Advantages:
1. We charge No Royalty Fees, just a flat monthly fee of $500 - This results in huge savings and much greater take-home earnings compared with their industry franchise competitors. 2. Franchises sign No Long-Term Contracts - Their membership with us is month to month and they can cancel at any time with 30 days notice. This requires management to provide exceptional value to its owners every day, or risk losing residual revenue due to canceled memberships. That said; our retention rate is impressively high. 3. Franchisees establish their Individual Brand Identity - Senior care is one industry where franchise brand recognition is less than 1%. Therefore, our owners have the advantage of developing their own unique brand identity and representing themselves as a locally owned/operated business - which clients prefer. 4. Franchisees are free to customize their business according to their wishes/needs - While we provide our Members/owners with complete operating systems, business framework and best-practices; they are free to customize their business according to their needs and desires. This enables them to adapt their business and services according to the unique demands of their local market and to take advantage of any revenue opportunities that they feel are beneficial to them. |
Expansion Plans |
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| US Expansion | Yes | Yes |
| Canada Expansion | - | - |
| International Expansion | - | - |
Company Overviews
About Executive Care
Starting a business on the right path is critical, and with the Executive Care Franchise Team on your side, we are confident you will be successful.
Recession-proof business in a growing market.
With population growth, demand for home care is greatly expanding and will continue to expand well into the 21st Century.
A successful and effective business model,
Executive Care's proven business model provides excellent opportunity to succeed. The model provides franchisees with a framework to meet customer needs, utilize key resources, and allow Executive Care to deliver exceptional customer value.
An individual approach to franchisee support
Executive Care provides each and every franchisee with proven systems, operations and procedures manuals, software technology platform, resources and support. Our goal is to help all franchisees deliver the best possible home care services to clients.
Executive Care provides its franchisees with a complete back-office support, including payroll processing, and billing of accounts. We take care of your back office so you can focus on marketing and sales!
An experienced and dedicated team
The Executive Care team is diversified in its knowledge, skills, and qualities but has a singular passion - you!
Large Protected Territories
Executive Care proprietary mapping and demographics software will help you find the best areas to set up and operate you home care business.
Low startup costs and royalties of 5% .
There is an initial franchise fee of $44,900 which grants you the license to run a business under the Executive Home Care name.
Executive Care Opportunity
An opportunity to make a difference in your community and build a successful and rewarding business.
Executive Care is committed to each and every franchisee so that you will be well-prepared to operate your own Executive Care home care business.
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About The Senior's Choice
Here are three important reasons how The Senior's Choice is different:
1) Royalty Free - You pay no royalties on your hard earned income. Instead you pay a reasonable monthly fee after you have set up your business and attended our training.
With a franchise you will pay tens of thousands of dollars in royalties each year which is a big chunk of your net income. Don't let them fool you; there is absolutely no justification for charging you those exorbitant fees.
2) No Long Term Contracts - While we are contractually committed to offer our services to you for the long-term, you may terminate your membership interest at any time. No gimmicks, no restrictions and no post-termination non-compete provisions. With our Membership Model we have to prove our value to you each and every month to keep your business.
We offer services and benefits to you every month to keep your business or we don't get paid and that's they way it should be. Contrast that with a 10 year franchise agreement that locks you into paying a percentage of your gross revenues (not net profit) whether you're getting the service you bargained for or not. Don't be bashful, call franchisees and ask them would they do it all over again and then pose the same question to our Members. You'll be grateful you did!
3) It's Your Business, Not Ours, It's as simple as that. Every decision about your business is yours to make and yours alone. We just provide support and guidance to you, as much or as little as you want.
With a franchise you are essentially leasing their brand and business for 10 years. You're simply a custodian for them where you do all the work, take all the risk and yet you don't get all the rewards. With us, you keep all of your hard-earned income and pay us a reasonable monthly fee for which you receive an equal or greater value for each and every month.
Home care agencies associated with The Senior's Choice are among the top
performers in their respective markets when it comes to overall client
satisfaction. It goes to show that when you provide caring and talented
professionals with our outstanding training, exclusive programs and the
best operating systems and support in the industry, good things are
bound to happen.