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Below is an in-depth analysis and side-by-side comparison of California Tortilla vs BarBurrito including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $378,400 - $697,000 | $176,200 - $300,150 |
Franchise Fee | $40,000 | $15,000 |
Royalty Fee | 5% | 5% |
Advertising Fee | .5% local +2% Nat'l | - |
Year Founded | 1995 | - |
Year Franchised | 1995 | - |
Term Of Agreement | 10 years | - |
Term Of Agreement | 10 years | - |
Renewal Fee | - | - |
Business Experience Requirements |
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Experience | * A minimum of $1,000,000 net worth and $250,000 of liquid assets to invest in your California Tortilla franchise; * Experience in either the food/restaurant industry; and/or prior franchise experience; and/or prior business or management experience (whew!); * A passionate commitment to customer service; * A sound operating plan to manage your business; * A cultural fit with California Tortilla and a passion for Mexican food; * The willingness to learn and apply the California Tortilla Operating System. | - |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | -/- | -/- |
Start-up Costs | -/- | -/- |
Equipment | -/- | -/- |
Inventory | -/- | -/- |
Receivables | -/- | -/- |
Payroll | -/- | -/- |
Training & Support |
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Training | On-The-Job Training: 200 hours Classroom Training: 10 hours | Intensive training program for a minimum of four weeks. This training will guide you through everything you need to know about the BarBurrito system including business management tools, staff management and marketing strategies. We will show you how to control overhead expenditures, while implementing strategies to deal with a changing economy and seasonal variations in store sales. Our manual covers a full range of topics and procedures, from store operations and staff management, to recipes and marketing strategies. |
Support | Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform | Ongoing operations support and guidance to help you run a great restaurant! Advising you on new products or procedures, assistance in controlling costs, marketing initiatives. Answer each and every inquiry you may have. We believe in an open door policy, so make sure to take advantage of it! |
Marketing | Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app | Our marketing program is designed to benefit the BarBurrito brand as well as each individual store. Our marketing department sends hundreds of thousands of flyers each year, both through Canada Post and door to door. We promote chain-wide and individual store specials, catering services and seasonal promotions, to businesses and private residences alike. Marketing support is available free of charge to franchisees wishing to produce local marketing initiatives. Chain wide marketing initiatives are initiated and implemented by us and paid for through the advertising fund that each franchisee contributes to. |
Operations | Absentee Ownership Allowed Number of Employees Required to Run: 15 | - |
Expansion Plans |
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US Expansion | Yes | - |
Canada Expansion | - | Yes |
International Expansion | - | - |
California Tortilla is Mexican Re-Imagined. From the ingredients to the preparation to customer service, we’ve transformed a "quick bite” into a mouth-watering, crave-inducing, "I can’t wait to come back” experience.
California Tortilla is a unique fast casual Mexican restaurant franchise that serves "California style” Mexican food. We focus on one aspect that many other Fast Casuals continue to ignore; quality. We source the best ingredients from local farm to table purveyors. We use only premium proteins and our salsa, guacamole, queso and sauces are made fresh daily and are never frozen. In fact, there’s no freezer on site at all. Our menu is Chef-Inspired, and while we cater to individual customer needs, we offer bold and exciting flavor profiles in our signature products. Perhaps most importantly, guests aren’t a number at Cal Tort. They are individuals… people that we really like and want to see again and again.