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Updated RecentlyActive Green + Ross Tire & Auto vs Brake King Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of Active Green + Ross Tire & Auto vs Brake King including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $130,000 - $225,000 | $121,750 - $277,533 |
| Franchise Fee | $25,000 | $50,000 |
| Royalty Fee | 5% | 5% |
| Advertising Fee | 2.5% | 5% Local 2% Nat'l |
| Year Founded | 1982 | 1966 |
| Year Franchised | 1983 | 0 |
| Term Of Agreement | - | 5 Years +5+5+5 |
| Term Of Agreement | - | 5 Years +5+5+5 |
| Renewal Fee | - | - |
Business Experience Requirements |
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| Experience | - | - |
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | -/- | -/- |
| Start-up Costs | -/- | -/- |
| Equipment | -/- | -/- |
| Inventory | -/- | -/- |
| Receivables | -/- | -/- |
| Payroll | -/- | -/- |
Training & Support |
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| Training | Our initial training program is tailored to the needs of the individual. You do not require prior automotive experience to own an Active Green + Ross Tire & Automotive Centre store. If you make a commitment to your business and have drive along with desire, you will be successful. Our initial training will provide you with the necessary knowledge and experience to serve your customers and operate your shop to our standards. From time to time throughout the year, we will provide you with courses that are necessary to keep abreast of the latest changes in technology. From time to time you may be offered courses on other topics such as proper telephone management, personnel management, record keeping, financial analysis, etc. | You will spend 4 weeks worth of training at one of our selected classroom locations. We will introduce you to the history of the company, conduct training on our way of doing business, hold lectures from industry professionals and introduce you to our professional team of vendors who are there to supply you with the best supplies in the automotive business. The Brake King Team will then culminate the training with on-the-job experience at our corporate store. |
| Support | Active Tire & Auto Centre Inc. provides you with an area manager who is our field representative. Their responsibility is to assist you and to be available as required, offering administrative, operational and technical support. Our Head Office group works as a tight team to provide assistance to all franchisee's with any concerns that arise. Equipment requirements and costs, advertising assistance, marketing, business knowledge, employee recruiting, accounting and financial advice are just a few of the area's that we get involved in with our Franchisee's. | *Pre-opening training support *Grand Opening Support *Operational support *Marketing Support |
| Marketing | - | A huge part of the Brake King brand is the innovative and aggressive way that we market ourselves. Through television, radio, internet and direct mail, Brake King USA is committed to developing advertising campaigns that are aimed at separating ourselves from the rest of the automotive industry. |
| Operations | - | - |
Expansion Plans |
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| US Expansion | - | - |
| Canada Expansion | - | - |
| International Expansion | - | - |
Company Overviews
About Active Green + Ross Tire & Auto
In North America, franchising has become a popular way of getting into business. This trend has been attributed in part to the general principle behind franchising, which is: "start with a system that has a track record, a defined market and controls in place. One that demonstrates the potential to provide a good profit margin in purchasing and has an aggressive advertising strategy. Combine these elements with the selection of a motivated franchisee, whose on-site presence assures responsible control, and the franchise should succeed." This principle will hold true with a total commitment by all the 'franchise team' members and a continual open line of communication with the franchisor.Active Green + Ross Tire & Automotive Centre is proud to be a firm proponent of this concept and we invite you to become part of our franchise team.
About Brake King
Sam Hutchison opened Brake King in 1966 on Jefferson Avenue in Newport News, VA. Under Sam's leadership, Brake King quickly grew from 10 to 18 service bays, becoming the largest automotive repair facility in Hampton Roads. Following Sam's passing in 1977, his son Randy took over the business that he had been working in for most of his life. Even though by this time Brake King had become a staple in the Newport News community, Randy set out to mold it into something larger. He added yet 2 more service bays to the already impressive facility and set out on a mission to offer the quickest possible service for the absolute lowest prices. With this business plan in place, over the next 2 decades Brake King became an institution in Southeast Virginia. It is not only known for its quick service and low prices, but for its knowledgeable and friendly technicians who assist the customer throughout the entire repair process. It's this close relationship between the customer and the person that is actually working on their vehicle that truly sets Brake King apart. All of this, along with Brake King's 3 key principles of honesty, integrity, and over the top customer service has allowed Brake King to become the preeminent family owned automotive repair facility in the state of Virginia. Since 1966, Brake King has serviced over 500,000 vehicles from its one location and now currently has 30,000 customers in its growing database. Brake King customers travel from as far south as North Carolina and as far north as Washington DC to experience the difference.