The HomeMag Cost Comparisons

About The HomeMag

The Magazine is the FranchiseTheHomeMag is your leading local home improvement direct mail Magazine. The Magazine is the Franchise, and its success is directly connected to each Publisher - our franchisee. Our franchisees publish their local edition of TheHomeMag by leading their team of sales consultants and office staff toward the best publication each month. TheHomeMag is the leading advertising vehicle for home improvement professionals available and under your direction, guidance and effort, is the ideal business opportunity. Our Product is AdvertisingTheHomeMag is comprised entirely of advertisements with absolutely no articles, editorials or advertorials. We create our advertising through a unique process designed to specifically generate consistent home improvement leads for our clients. By combining a great looking magazine with local home improvement businesses, the homeowner receives a consistent and reliable resource for updating and improving their home without ever lifting a finger - with the exception of dialing a phone number.
Why TheHomeMag? * Innovative & Proprietary Lead Generating, Call-to-Action Ad Design Process. * Home Improvement is currently a $300B/year industry, projected to reach $380B/yr by 2013. * Protected full-market territories with only 72 very viable markets remaining (09/09). * Unique and one-of-a-kind Support system. We are your back-office. * Price of a Sandwich shop, but with the Revenue of a 5-star Restaurant. * 5-Day work week: you can Work to Live well, not Live to Work more. * Minimum overhead while your Operating Capital remains yours. * Proprietary Call-Tracking System means you and your clients measure real advertising results. Who Are We Looking For? We are seeking Intrapreneurs: those that thrive in an existing system yet are still driven by an entrepreneurial spirit. Do you have that ambition to launch a new venture in your local market? Are you a visionary that sees potential when others see risk? Are you ready to drive a system designed for success? If this speaks to you, then we encourage you to explore a little further into TheHomeMag, the nation's leading home improvement publication.
The total investment necessary to begin operation of a Standard Market TheHomeMag franchise is $250,000. This includes $61,485 that must be paid to the franchisor. The total investment necessary to begin operation of a Hometown Market TheHomeMag franchise is $175,000. This includes $31,485 that must be paid to the franchisor. The total investment necessary to begin operation of a Double Market TheHomeMag franchise is $350,000. This includes $101,485 that must be paid to the franchisor.

Publications & Newspaper Franchise Opportunities

Below is a quick comparison of The HomeMag against other Publications & Newspaper franchises and business opportunities. For an in depth comparison of The HomeMag with another opportunity including start-up costs and fees, business experience requirements, training & support and financing options click on the name of the company to view the detailed comparison.

Franchise Franchise Fee Royalty Advertising Fee Development Costs
Around Town Community Magazine $25,000 5% $37,600-$54,800
Bingo Bugle Newspaper $5,000 8% $9,070-$15,020
City Publications $40,000-$250,000 6% $43,650-$267,850
CityDirect $25,000-$100,000 $30,000-$125,000
Coffee News $6,000 $25-80/wk. $9,250-$10,250
DANZN $24,900 7% 7% $31,000-$34,650
Discovery Map International $25,000 10% to1% $35,950-$45,950
EasyChair Media $10,000-$20,000 0 $32,700-$36,700
Healthy Times Newspaper $15,000 $500/ month $18,500-$29,100
HERLIFE Magazine $30,000 7% $50,000-$95,000
High School Sports N/A $136,000-$305,000 $20,000-$50,000 5% $24,090-$52,540
Industry Magazine $25,000 0 $34,300-$43,800
Inside Coup, The $50,000 $57,317-$452,367
Jiff-e-Books N/A $495-$595
Lifestyle Publications $8,000 $8,850-$16,400
LIVING WELL Magazine $30,000 $44,200-$76,000
Money Pages $50,000 3K/mo $250/mo. $82,500-$148,500
My City Daily $22,900 0 $74,200
N2 Publishing $570 15% $975-$9,800
Natural Awakenings Magazine $49,500 $63,300-$120,550
OurHomes $39,800 $82,000-$125,000
Panache Magazine $150,000 0 $268,400
Real Producers N/A $975-$5,650
Saver Media Group $25,000 $60,000
School Communications Agency, The $30,000-$40,000 12% $39,700-$59,900
Scout Guide, The $50,000 10% $63,500-$70,000
Select Magazine N/A $35,000-$65,000
SENIOR Magazine $30,000 $44,200-$56,000
Skedaddle Press $12,000 $12,000-And Up
SNAP Newspaper Group $29,500-$49,500 $69,500-$89,500
SportsXpress $15,000 10% which includes a 2% towards training fund $15,000-And Up
Stork News of America $8,000-$13,000 $800-1.2K/yr. $11,530-$75,700
Talking Book World $25,000 5% 2% $150,000-$225,000
TheHomeMag N/A $100,000-$130,000
Tidbits Media N/A $76 per week $8,500-$25,000
Today's Senior Magazine LLC N/A $5,300
Town Calendar, The N/A $38,663-$53,162
Town Planner $30,000 $50,000-$300,000
TownePost Network $35,000 $41,175-$59,043
TravelHost N/A $49,900-$69,900
VYPE High School Sports Magazine $30,000 $40 per page or 6% $152,000-$337,000
WAITING GAME, The $7,500 $7,500-And Up