Wok Box vs KEO Asian Cuisine Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Wok Box vs KEO Asian Cuisine including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees
 
Wok Box Franchise
KEO Asian Cuisine Franchise
Investment $350,000 - $425,000$221,500 - $425,000
Franchise Fee $25,000$25,000
Royalty Fee 6%6%
Advertising Fee 3%-
Year Founded 20042007
Year Franchised 20052009
Term Of Agreement -10 years
Term Of Agreement -10 years
Renewal Fee --


Business Experience Requirements
 
Wok Box Franchise
KEO Asian Cuisine Franchise
Experience --

Financing Options
 
Wok Box Franchise
KEO Asian Cuisine Franchise
  In-House/3rd PartyIn-House/3rd Party
Franchise Fees -/--/-
Start-up Costs -/--/-
Equipment -/--/-
Inventory -/--/-
Receivables -/--/-
Payroll -/--/-

Training & Support
 
Wok Box Franchise
KEO Asian Cuisine Franchise
Training Prior to the opening of your Wok Box Fresh Asian Kitchen, Wok Box will provide the franchisee with extensive training in one of our corporate stores and at our Head Office. During this training the franchisee will learn all the hands on aspects of preparing each dish, how to make orders to minimize product waste, the industry secrets to operating a successful restaurant, how to utilize the Point of Sale systems and most importantly allow the franchisee to become an integral part of the Wok Box team.-
Support Wok Box regional Operations Managers and Master Developers will be in constant contact with all franchisees to ensure that the Wok Box product is being prepared consistently across the markets. These key people will provide Franchisees advice on how to improve their operations and ultimately will aid all Wok Box Fresh Asian Kitchens to succeed.-
Marketing Each Wok Box Franchise contributes 3% of their gross sales to an advertising fund that will be used by Wok Box to maximize the exposure of the brand and products. Wok Box's Executive team has a wealth of knowledge for franchisees on how to best advertise and market their stores and will provide each store advice on how to promote their store in their individual market.-
Operations A Franchisee who purchases a Wok Box Franchise does not have to personally operate the Wok Box restaurant. However, there must be a full time Manager who has satisfactorily completed the training course provided by Wok Box and is involved in the operations or overseeing of the restaurant. Wok Box does not want to jeopardize the brand by having untrained or inexperienced personnel operating the stores. It is critical to note that to a large part the success of a Wok Box franchise depends on the enthusiasm, work ethic, attitude, and entrepreneurial skills of the Franchisee. Therefore Wok Box strongly recommends that Franchisees be actively involved on a day-to-day basis in their restaurant. It will also provide a better support network if Franchisees have questions for management at Wok Box headquarters.-

Expansion Plans
 
Wok Box Franchise
KEO Asian Cuisine Franchise
US Expansion --
Canada Expansion --
International Expansion --

Company Overviews

About Wok Box

Wok Box takes a different stance compared to competition when it comes to franchising; we provide franchisees with a foundation of support in addition to a superior product. Wok Box's goals are to see our Franchisee's happy through their successfully run business's, as well as to witness the Wok Box brand spreading across the globe. Wok Box Fresh Asian Kitchen is a brand that offers franchisees a sound model of operation with great support. Our extensive restaurant operations experience has laid the groundwork for building a successful system that caters to both the businessman as well as the customer. Wok Box, as a Franchisor, is interested in one thing: the success of every store we open. In order to do this Wok Box must provide constant support to their Franchisee's. This support is unique in the Franchise industry, just see for yourself!
Wok Box will:- Ensure the best branding possible for our stores!
                    - Be available for questions, requests and 'sound boarding' of ideas!
                    - Perform regular store reviews to ensure consistent product at all stores!
                    - Host an Online Franchisee Bulletin Board to stimulate communication between Franchisee's and Franchisor!
                    - SUPPORT OUR FRANCHISEES!

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About KEO Asian Cuisine

Keo Restaurant fuses traditional wok cooking with an ultramodern ambiance characteristic of only the most fashionable New York City restaurants. Thus, you can bring the classiest upscale scene to your local area. Never before has there been a place that takes traditional Asian recipes that before were only found in little-known "mom and pop" Thai eateries and transfers them to a clean, modern environment. Keo resonates a feeling of sophistication and style that envelop all the senses. You can touch the smooth limestone bar and grainy texture of the menus, taste the amazingly flavorful Asian food, and see the clean lines of design in the furnishings. The Keo Restaurant awards its patrons a place to awaken all of their senses. The Asian population is the fastest growing racial/ethnic group in the United States. As that segment of our population grows, so will the demand for south east Asian flavors. In addition to the multicultural influence on Asian cuisine, today's savvy palates demand more choices made from fresh ingredients at reasonable prices. Technomic top 500 for 2008 show the asian segment leading the growth at a rate of 9.3%. Again In 2009 the Asian subsegment was the only full service restaurant category to show growth. Be a part of the growth and join the KEO team.